@mrbjsmith
Explore Food CreatorsReaching 13K followers on Instagram, BJ (Robert) Smith / Chef / Operator / Consultant is a verified Food creator. The account has published 2,762 posts, currently less than one post a week. Typical posts draw 172 likes and 8 comments, putting engagement at 1.38%.
With 13K followers across 2,762 posts, Mrbjsmith is one of the Food accounts tracked in the InstME index.
Against 7,981 Food accounts with 10K–100K followers in the InstME index, Mrbjsmith's 1.38% engagement rate lands above the median of 0.75%.
The audience comments once per 23 likes on average, a healthy amount of conversation.
In recent weeks Mrbjsmith has kept to less than one post per week.
Estimated sponsored-post value
$63–$120
Based on 13K followers and a 1.38% engagement rate, a single sponsored post by Mrbjsmith is worth an estimated $63–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Mrbjsmith | Cohort median |
|---|---|---|
| Engagement rate | 1.38% | 0.75% |
| Average likes | 172 | 177 |
| Average comments | 8 | 10 |
| Posts per week | 0.02 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 30, 2026
BJ (Robert) Smith / Chef / Operator / Consultant is a verified food creator on Instagram, with 13K followers.
BJ (Robert) Smith / Chef / Operator / Consultant posts on Instagram as @mrbjsmith.
BJ (Robert) Smith / Chef / Operator / Consultant has 12,986 followers on Instagram (13K) as of Aug 30, 2026.
BJ (Robert) Smith / Chef / Operator / Consultant's engagement rate is 1.38%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by BJ (Robert) Smith / Chef / Operator / Consultant average 172 likes and 8 comments.
BJ (Robert) Smith / Chef / Operator / Consultant posts less than once a week on average.
BJ (Robert) Smith / Chef / Operator / Consultant is registered as a creator account on Instagram and is verified.
Total Posts
2,762
Avg Comments
8
Engagement
18.01%
BJ (Robert) Smith / Chef / Operator / Consultant is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 2,762 posts.
Yes. BJ (Robert) Smith / Chef / Operator / Consultant carries the blue verified badge on Instagram.
A sponsored post from BJ (Robert) Smith / Chef / Operator / Consultant is estimated at $63 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
