Tom & Cait Morton Full-time RV travel content creators | est. 2015 @discovery & @pbs TV co-hosts of @therverstv 🏔️#GoNorth Prime series producers
Outreach This Creator For FreeFollowers
17.9K
Following
775
Total Posts
Engagement Rate
6.15%
Avg Likes
1,084
Avg Comments
Mortons on the Move is a Travel brand on Instagram, tracked in the InstME index with 17.9K followers. To date Mortons on the Move has posted 1,861 times, currently around 1 post a week. Typical posts draw 1,084 likes and 18 comments, putting engagement at 6.15%.
Counting 17.9K followers and 1,861 posts, Mortonsonthemove sits in the InstME index as a Travel account.
Compared with 2,887 other Travel accounts with 10K–100K followers in the InstME index, Mortonsonthemove's 6.15% engagement rate is in the top quarter (median: 1.02%).
The comment-to-like ratio works out to one comment per 60 likes, pointing to a healthy amount of conversation.
Mortonsonthemove maintains a rhythm of about one post per week.
Estimated sponsored-post value
$250–$470
Based on 17.9K followers and a 6.15% engagement rate, a single sponsored post by Mortonsonthemove is worth an estimated $250–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
| Metric | Mortonsonthemove | Cohort median |
|---|---|---|
| Engagement rate | 6.15% | 1.02% |
| Average likes | 1,084 | 250 |
| Average comments | 18 | 14 |
| Posts per week | 1.41 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 12, 2026
Mortons on the Move is a travel brand on Instagram, with 17.9K followers.
Mortons on the Move posts on Instagram as @mortonsonthemove.
Mortons on the Move has 17,930 followers on Instagram (17.9K) as of Aug 12, 2026.
Mortons on the Move's engagement rate is 6.15%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by Mortons on the Move average 1,084 likes and 18 comments.
Mortons on the Move posts about 1 time per week on average.
Mortons on the Move is registered as a business account on Instagram.
Mortons on the Move is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 1,861 posts.
1,861
18
Posts / Week
1.41
Growth Score
100 / 100
Last Post
2 months ago
52.8K
Engagement
0.36%
A sponsored post from Mortons on the Move is estimated at $250 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
