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Outreach This Creator For FreeReaching 24.4K followers on Instagram, Minutia is a Home & DIY brand based in Brazil. Minutia has shared 1,770 posts to date, currently less than one post a week. Posts average 25 likes and 3 comments, an engagement rate of 0.11%.
Minutia.decor's Instagram presence spans 1,770 posts and 24.4K followers, profiling it as a Home & DIY account.
For Home & DIY accounts with 10K–100K followers, Minutia.decor's 0.11% engagement rate is in the bottom quarter (median: 0.75%), a read from 1,345 accounts in the InstME index.
The like-to-comment split is roughly 10 to one, indicating an unusually discussion-heavy audience.
In recent weeks Minutia.decor has kept to less than one post per week.
Minutia.decor follows only 219 accounts while being followed by 24.4K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$86–$160
Based on 24.4K followers and a 0.11% engagement rate, a single sponsored post by Minutia.decor is worth an estimated $86–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in Brazil, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Minutia.decor | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 0.75% |
| Average likes | 25 | 200 |
| Average comments | 3 | 9 |
| Posts per week | 0.15 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Minutia.decor | Cohort median |
|---|---|---|
| Engagement rate | 0.11% | 1.18% |
| Average likes | 25 | 266 |
| Average comments | 3 | 24 |
| Posts per week | 0.15 | 0.5 |
Median values from 1,876 accounts in Brazil with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 8, 2026
Minutia is a home & diy brand based in Brazil on Instagram, with 24.4K followers.
Minutia posts on Instagram as @minutia.decor.
Minutia has 24,429 followers on Instagram (24.4K) as of Sep 8, 2026.
Minutia's engagement rate is 0.11%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Minutia average 25 likes and 3 comments.
Minutia posts less than once a week on average.
Minutia is registered as a business account on Instagram.
Minutia is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 1,770 posts.
Minutia's profile places the account in Brazil. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Avg Comments
3
Engagement
0.13%
A sponsored post from Minutia is estimated at $86 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.