@mimiswardrobeuk
Explore Fashion CreatorsFashion Style & Beauty UK 🇬🇧 with some travel too 💼 Daily Outfit Inspo 👗 DM/Email for PR/Collabs Shop my look & codes ⬇️
Outreach This Creator For FreeFollowers
52.3K
Following
2.6K
Total Posts
Engagement Rate
0.89%
Avg Likes
308
Avg Comments
Mimi - Fashion/Style/Beauty Over 40 50 60 is a Fashion creator on Instagram based in United Kingdom, tracked in the InstME index with 52.3K followers. Its posts sit across fashion and beauty. The account has published 2,148 posts, currently around 8 posts a week. Posts average 308 likes and 159 comments, an engagement rate of 0.89%.
Mimiswardrobeuk has built an audience of 52.3K followers on Instagram over 2,148 posts as a Fashion account.
Among 7,395 Fashion accounts with 10K–100K followers in the InstME index, Mimiswardrobeuk's 0.89% engagement rate comes in below the median of 1.09%.
The comment-to-like ratio works out to one comment per 2 likes, pointing to an unusually discussion-heavy audience.
Mimiswardrobeuk's videos average 11.1 views per post.
Mimiswardrobeuk's output runs to about 8 posts per week, more than one per day.
Estimated sponsored-post value
$180–$340
Based on 52.3K followers and a 0.89% engagement rate, a single sponsored post by Mimiswardrobeuk is worth an estimated $180–$340. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
| Metric | Mimiswardrobeuk | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 1.09% |
| Average likes | 308 | 243 |
| Average comments | 159 | 19 |
| Posts per week | 7.67 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mimiswardrobeuk | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 0.93% |
| Average likes | 308 | 251 |
| Average comments | 159 | 17 |
| Posts per week | 7.67 | 0.55 |
Median values from 241 Fashion accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Mimi - Fashion/Style/Beauty Over 40 50 60 is a fashion creator based in United Kingdom on Instagram, with 52.3K followers.
Mimi - Fashion/Style/Beauty Over 40 50 60 posts on Instagram as @mimiswardrobeuk.
Mimi - Fashion/Style/Beauty Over 40 50 60 has 52,258 followers on Instagram (52.3K) as of Apr 7, 2026.
Mimi - Fashion/Style/Beauty Over 40 50 60's engagement rate is 0.89%, calculated from average likes and comments per post relative to followers. That is below the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Mimi - Fashion/Style/Beauty Over 40 50 60 average 308 likes and 159 comments.
Mimi - Fashion/Style/Beauty Over 40 50 60 posts about 8 times per week on average.
Mimi - Fashion/Style/Beauty Over 40 50 60 is registered as a creator account on Instagram.
2,148
159
Avg Views
11
Posts / Week
7.67
Growth Score
17.8 / 100
Engagement
9.09%
Mimi - Fashion/Style/Beauty Over 40 50 60 is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 2,148 posts.
Mimi - Fashion/Style/Beauty Over 40 50 60's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Mimi - Fashion/Style/Beauty Over 40 50 60 is estimated at $180 to $340. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
