🏝 Breaking news, colorful stories, striking visuals. Documenting life in Miami and beyond. 🕺: @miami_com 🌎: Read more ⤵️
Followers
282.1K
Following
232
Total Posts
Engagement Rate
0.94%
Avg Likes
2,464
Avg Comments
Miami Herald runs a verified business account account based in United States with 282.1K followers on Instagram. Miami Herald has shared 10,022 posts to date, currently around 64 posts a week. Engagement runs at 0.94%, or about 2,464 likes and 195 comments per post.
As a business account, Miamiherald reaches 282.1K followers on Instagram across 10,022 published posts.
Miamiherald averages 2,464 likes and 195 comments per post, roughly one interaction for every 106 of its followers.
One comment lands for every 13 likes, which reads as an unusually discussion-heavy audience.
Recent posting activity averages about 64 posts per week, more than one per day.
The account follows just 232 others against 282.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$990–$1,800
Based on 282.1K followers and a 0.94% engagement rate, a single sponsored post by Miamiherald is worth an estimated $990–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Miamiherald | Cohort median |
|---|---|---|
| Engagement rate | 0.94% | 1.25% |
| Average likes | 2,464 | 2,985 |
| Average comments | 195 | 73 |
| Posts per week | 63.58 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Miamiherald | Cohort median |
|---|---|---|
| Engagement rate | 0.94% | 0.86% |
| Average likes | 2,464 | 2,003 |
| Average comments | 195 | 56 |
| Posts per week | 63.58 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Miami Herald is a verified Instagram brand based in United States on Instagram, with 282.1K followers.
Miami Herald posts on Instagram as @miamiherald.
Miami Herald has 282,092 followers on Instagram (282.1K) as of Jul 15, 2026.
Miami Herald's engagement rate is 0.94%, calculated from average likes and comments per post relative to followers.
Posts by Miami Herald average 2,464 likes and 195 comments.
Miami Herald posts about 64 times per week on average.
Miami Herald is registered as a business account on Instagram and is verified.
Miami Herald's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Miami Herald carries the blue verified badge on Instagram.
10,022
195
Posts / Week
63.58
Growth Score
18.8 / 100
Follower Ratio
1215.9×
Engagement
6.57%
A sponsored post from Miami Herald is estimated at $990 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.