Better informed, better care. #MedPageToday Shares, likes, and comments are not endorsements.
Followers
60.7K
Following
1.1K
Total Posts
Engagement Rate
0.83%
Avg Likes
476
Avg Comments
MedPage Today | Medical News is a verified business account on Instagram, tracked in the InstME index with 60.7K followers. To date MedPage Today | Medical News has posted 5,342 times, currently less than one post a week. Engagement runs at 0.83%, or about 476 likes and 30 comments per post.
Medpage is a business account whose 5,342 posts have grown a following of 60.7K on Instagram.
Medpage averages 476 likes and 30 comments per post, roughly one interaction for every 120 of its followers.
Roughly one in 16 likes comes with a comment, an unusually discussion-heavy audience.
Lately Medpage has been publishing less than one post per week.
Estimated sponsored-post value
$210–$390
Based on 60.7K followers and a 0.83% engagement rate, a single sponsored post by Medpage is worth an estimated $210–$390. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Medpage | Cohort median |
|---|---|---|
| Engagement rate | 0.83% | 1.45% |
| Average likes | 476 | 339 |
| Average comments | 30 | 18 |
| Posts per week | 0.06 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
MedPage Today | Medical News is a verified Instagram brand on Instagram, with 60.7K followers.
MedPage Today | Medical News posts on Instagram as @medpage.
MedPage Today | Medical News has 60,710 followers on Instagram (60.7K) as of Jul 16, 2026.
MedPage Today | Medical News's engagement rate is 0.83%, calculated from average likes and comments per post relative to followers.
Posts by MedPage Today | Medical News average 476 likes and 30 comments.
MedPage Today | Medical News posts less than once a week on average.
MedPage Today | Medical News is registered as a business account on Instagram and is verified.
Yes. MedPage Today | Medical News carries the blue verified badge on Instagram.
5,342
30
Posts / Week
0.06
Growth Score
16.6 / 100
Follower Ratio
57.8×
Engagement
0.19%
A sponsored post from MedPage Today | Medical News is estimated at $210 to $390. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
