▪️CEO & Publisher | Nuclear Media® @nuclear.com.au ▪️Dad of Roxy, Jackson and Sienna ❤ ▪️Housemate 2025:
Followers
48.6K
Following
250
Total Posts
Engagement Rate
17.69%
Avg Likes
8,566
Avg Comments
Michael Downs is a verified Business creator on Instagram, tracked in the InstME index with 48.6K followers. Content spans business and parenting. Michael Downs has shared 669 posts to date, currently less than one post a week. Typical posts draw 8,566 likes and 23 comments, putting engagement at 17.69%.
Mdnuclear is a Business account whose 669 posts have grown a following of 48.6K on Instagram.
Benchmarked against 5,335 Business accounts with 10K–100K followers, Mdnuclear posts a 17.69% engagement rate that is in the top quarter (median: 1.46%).
Followers weigh in with a comment about every 381 likes, an audience that mostly engages through likes.
Mdnuclear maintains a rhythm of less than one post per week.
With 48.6K followers but only 250 accounts followed back, Mdnuclear shows the ratio of a well-established account.
Estimated sponsored-post value
$680–$1,300
Based on 48.6K followers and a 17.69% engagement rate, a single sponsored post by Mdnuclear is worth an estimated $680–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Parenting
| Metric | Mdnuclear | Cohort median |
|---|---|---|
| Engagement rate | 17.69% | 1.46% |
| Average likes | 8,566 | 334 |
| Average comments | 23 | 22 |
| Posts per week | 0.3 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Michael Downs is a verified business creator on Instagram, with 48.6K followers.
Michael Downs posts on Instagram as @mdnuclear.
Michael Downs has 48,563 followers on Instagram (48.6K) as of Jul 16, 2026.
Michael Downs's engagement rate is 17.69%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Michael Downs average 8,566 likes and 23 comments.
Michael Downs posts less than once a week on average.
Michael Downs is registered as a creator account on Instagram and is verified.
Michael Downs is categorized as a business and parenting account in the InstME index, based on the profile's bio and Instagram category across 669 posts.
Yes. Michael Downs carries the blue verified badge on Instagram.
669
23
Posts / Week
0.3
Growth Score
100 / 100
Follower Ratio
194.3×
Engagement
0.27%
A sponsored post from Michael Downs is estimated at $680 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
