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Outreach This Creator For FreeFollowers
35.9K
Following
56
Total Posts
Engagement Rate
2.07%
Avg Likes
714
Avg Comments
Mawn (byob) runs a Food brand account based in United States with 35.9K followers on Instagram. The account has published 66 posts, currently around 1 post a week. Posts average 714 likes and 28 comments, an engagement rate of 2.07%.
As a Food account, Mawnphilly reaches 35.9K followers on Instagram across 66 published posts.
Among 7,981 Food accounts with 10K–100K followers in the InstME index, Mawnphilly's 2.07% engagement rate comes in above the median of 0.75%.
Roughly one in 26 likes comes with a comment, a healthy amount of conversation.
Recent posting activity averages about one post per week.
The account follows just 56 others against 35.9K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$260–$480
Based on 35.9K followers and a 2.07% engagement rate, a single sponsored post by Mawnphilly is worth an estimated $260–$480. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Mawnphilly | Cohort median |
|---|---|---|
| Engagement rate | 2.07% | 0.75% |
| Average likes | 714 | 177 |
| Average comments | 28 | 10 |
| Posts per week | 1.3 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Mawnphilly | Cohort median |
|---|---|---|
| Engagement rate | 2.07% | 0.68% |
| Average likes | 714 | 140 |
| Average comments | 28 | 8 |
| Posts per week | 1.3 | 0.86 |
Median values from 2,477 Food accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Mawn (byob) is a food brand based in United States on Instagram, with 35.9K followers.
Mawn (byob) posts on Instagram as @mawnphilly.
Mawn (byob) has 35,890 followers on Instagram (35.9K) as of Jul 12, 2026.
Mawn (byob)'s engagement rate is 2.07%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Mawn (byob) average 714 likes and 28 comments.
Mawn (byob) posts about 1 time per week on average.
Mawn (byob) is registered as a business account on Instagram.
Mawn (byob) is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 66 posts.
Mawn (byob)'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
66
28
Posts / Week
1.3
Growth Score
41.4 / 100
Follower Ratio
640.9×
Engagement
0.39%
A sponsored post from Mawn (byob) is estimated at $260 to $480. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.