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Followers
114.1K
Following
175
Total Posts
Engagement Rate
0.57%
Avg Likes
644
Avg Comments
Mattress Firm runs a verified Shopping & retail brand account with 114.1K followers on Instagram. The account has published 1,170 posts, currently around 6 posts a week. Typical posts draw 644 likes and 7 comments, putting engagement at 0.57%.
The Shopping & retail account Mattressfirm has posted 1,170 times on Instagram and drawn 114.1K followers.
Mattressfirm averages 644 likes and 7 comments per post, roughly one interaction for every 175 of its followers.
One comment lands for every 93 likes, which reads as an audience that mostly engages through likes.
Mattressfirm's videos average 191.9K views, about 1.7× its follower count, so content routinely reaches well past current followers.
Lately Mattressfirm has been publishing about 6 posts per week.
The account follows just 175 others against 114.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$400–$740
Based on 114.1K followers and a 0.57% engagement rate, a single sponsored post by Mattressfirm is worth an estimated $400–$740. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Mattressfirm | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 1.25% |
| Average likes | 644 | 2,985 |
| Average comments | 7 | 73 |
| Posts per week | 5.59 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Mattress Firm is a verified shopping & retail brand on Instagram, with 114.1K followers.
Mattress Firm posts on Instagram as @mattressfirm.
Mattress Firm has 114,055 followers on Instagram (114.1K) as of Aug 10, 2026.
Mattress Firm's engagement rate is 0.57%, calculated from average likes and comments per post relative to followers.
Posts by Mattress Firm average 644 likes and 7 comments.
Mattress Firm posts about 6 times per week on average.
Mattress Firm is registered as a business account on Instagram and is verified.
Mattress Firm is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 1,170 posts.
Yes. Mattress Firm carries the blue verified badge on Instagram.
1,170
7
Avg Views
191,882
Posts / Week
5.59
Growth Score
11.4 / 100
Engagement
0%
A sponsored post from Mattress Firm is estimated at $400 to $740. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
