I hope you have a fantastic three weeks in Tokyo with my best mate Tyler, I’m sure it’s going to be an awesome trip!
Outreach This Creator For FreeOn Instagram, Matt McGurk - Illusionist is a Travel brand with an audience of 106.6K. The account posts mainly around travel and music topics. The account has published 310 posts, currently less than one post a week. Engagement runs at 14.19%, or about 15,045 likes and 86 comments per post.
Mattmcgurkmagic operates a Travel account on Instagram, pairing 106.6K followers with 310 posts.
Against 977 Travel accounts with 100K–1M followers in the InstME index, Mattmcgurkmagic's 14.19% engagement rate lands in the top quarter (median: 0.92%).
Followers leave about one comment for every 175 likes, an audience that mostly engages through likes.
Mattmcgurkmagic keeps a posting cadence of less than one post per week.
Quality checks give Mattmcgurkmagic 82/100; around 15% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Mattmcgurkmagic keeps its following list short (941) relative to 106.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$1,500–$2,800
Based on 106.6K followers and a 14.19% engagement rate, a single sponsored post by Mattmcgurkmagic is worth an estimated $1,500–$2,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Mattmcgurkmagic | Cohort median |
|---|---|---|
| Engagement rate | 14.19% | 0.92% |
| Average likes | 15,045 | 1,974 |
| Average comments | 86 | 53 |
| Posts per week | 0.08 | 0.73 |
Median values from 977 Travel accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Matt McGurk - Illusionist is a travel brand on Instagram, with 106.6K followers.
Matt McGurk - Illusionist posts on Instagram as @mattmcgurkmagic.
Matt McGurk - Illusionist has 106,617 followers on Instagram (106.6K) as of Apr 27, 2026.
Matt McGurk - Illusionist's engagement rate is 14.19%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.92%) for Travel accounts with 100K–1M followers in the InstME index.
Posts by Matt McGurk - Illusionist average 15,045 likes and 86 comments.
Matt McGurk - Illusionist posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of Matt McGurk - Illusionist's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Matt McGurk - Illusionist is registered as a business account on Instagram.
Total Posts
310
Avg Comments
86
More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Music
Engagement
24.14%
Matt McGurk - Illusionist is categorized as a travel and music account in the InstME index, based on the profile's bio and Instagram category across 310 posts.
A sponsored post from Matt McGurk - Illusionist is estimated at $1,500 to $2,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.