M
BrandSports team
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shop.footballaustralia.com.au/Audience
Browse top profilesFollowers
756.6K
Following
424
Total Posts
Engagement & Performance
Engagement Rate
0.93%
Avg Likes
6,978
Avg Comments
What the numbers say about Matildas
Matildas has built an audience of 756.6K followers on Instagram over 12,019 posts as a Home & DIY account.
Compared with 127 other Home & DIY accounts with 100K–1M followers in the InstME index, Matildas's 0.93% engagement rate is above the median of 0.46%.
The comment-to-like ratio works out to one comment per 162 likes, pointing to an audience that mostly engages through likes.
Video posts from Matildas average 131.2K views.
Recent posting activity averages less than one post per week.
The account follows just 424 others against 756.6K followers — a ratio typical of established creators and brands.
Matildas vs similar accounts
| Metric | Matildas | Cohort median |
|---|---|---|
| Engagement rate | 0.93% | 0.46% |
| Average likes | 6,978 | 1,206 |
| Average comments | 43 | 20 |
| Posts per week | 0.69 | 2.57 |
Median values from 127 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Jul 13, 2026
How Matildas's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For Matildas: (6,978 avg likes + 43 avg comments) ÷ 756,628 followers × 100 ≈ 0.93%.
Frequently asked questions about Matildas
How many followers does Matildas have?
Matildas has 756,628 followers on Instagram (756.6K) as of Jul 13, 2026.
What is Matildas's engagement rate?
Matildas's engagement rate is 0.93%, calculated from average likes and comments per post relative to followers. That is above the median of 0.46% for Home & DIY accounts with 100K–1M followers in the InstME index.
How many likes does Matildas average per post?
Posts by Matildas average 6,978 likes and 43 comments.
How often does Matildas post on Instagram?
Matildas posts less than once a week on average.
Is Matildas a business or creator account?
Matildas is registered as a business account on Instagram and is verified.
