Harlow’s Dad @backyard95co Commentator For Inquires:
Followers
482.4K
Following
1.9K
Total Posts
Engagement Rate
4.94%
Avg Likes
23,387
Avg Comments
Marcelas is a verified Parenting creator. The account has built 482.4K followers on Instagram. The account posts mainly around parenting and lifestyle topics. To date Marcelas has posted 150 times, currently around 2 posts a week. Posts average 23,387 likes and 456 comments, an engagement rate of 4.94%.
As a Parenting account, Marcelashoward reaches 482.4K followers on Instagram across 150 published posts.
Among 991 Parenting accounts with 100K–1M followers in the InstME index, Marcelashoward's 4.94% engagement rate comes in in the top quarter (median: 0.95%).
Followers weigh in with a comment about every 51 likes, a healthy amount of conversation.
Lately Marcelashoward has been publishing about one post per week.
The account follows just 1,888 others against 482.4K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$6,800–$13,000
Based on 482.4K followers and a 4.94% engagement rate, a single sponsored post by Marcelashoward is worth an estimated $6,800–$13,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Lifestyle
| Metric | Marcelashoward | Cohort median |
|---|---|---|
| Engagement rate | 4.94% | 0.95% |
| Average likes | 23,387 | 2,325 |
| Average comments | 456 | 71 |
| Posts per week | 1.93 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Marcelas is a verified parenting creator on Instagram, with 482.4K followers.
Marcelas posts on Instagram as @marcelashoward.
Marcelas has 482,403 followers on Instagram (482.4K) as of Jul 13, 2026.
Marcelas's engagement rate is 4.94%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.95%) for Parenting accounts with 100K–1M followers in the InstME index.
Posts by Marcelas average 23,387 likes and 456 comments.
Marcelas posts about 2 times per week on average.
Marcelas is registered as a creator account on Instagram and is verified.
Marcelas is categorized as a parenting and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 150 posts.
Yes. Marcelas carries the blue verified badge on Instagram.
150
456
Posts / Week
1.93
Growth Score
98.8 / 100
Follower Ratio
255.5×
Engagement
0%
A sponsored post from Marcelas is estimated at $6,800 to $13,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
