Heather Pepe Bespoke Beauty Makeup Artist @beauty_before_ @promakeupmats @bespokebridalbeauty
Outreach This Creator For FreeHeather Pepe is a Beauty creator, with 4.4K followers on Instagram. Content spans beauty and art. The account has published 119 posts, currently less than one post a week. Posts average 37 likes and 6 comments, an engagement rate of 0.99%.
Makeuphkp shows up in the InstME index as a Beauty account, 4.4K followers, 119 posts.
Makeuphkp has an engagement rate of 0.99%, which is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers, based on 4,078 accounts in the InstME index.
For roughly every 6 likes there is one comment, an unusually discussion-heavy audience.
Video posts average 2.6K views, reaching roughly 59% of Makeuphkp's follower base per post.
Over recent weeks, Makeuphkp has published less than one post per week.
Makeuphkp follows more accounts (4,451) than follow it back, common for accounts still building an audience.
Estimated sponsored-post value
$15–$29
Based on 4.4K followers and a 0.99% engagement rate, a single sponsored post by Makeuphkp is worth an estimated $15–$29. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Makeuphkp | Cohort median |
|---|---|---|
| Engagement rate | 0.99% | 3.02% |
| Average likes | 37 | 79 |
| Average comments | 6 | 9 |
| Posts per week | 0.08 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Heather Pepe is a beauty creator on Instagram, with 4.4K followers.
Heather Pepe posts on Instagram as @makeuphkp.
Heather Pepe has 4,393 followers on Instagram (4.4K) as of Jul 13, 2026.
Heather Pepe's engagement rate is 0.99%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Heather Pepe average 37 likes and 6 comments.
Heather Pepe posts less than once a week on average.
Heather Pepe is registered as a creator account on Instagram.
Heather Pepe is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 119 posts.
A sponsored post from Heather Pepe is estimated at $15 to $29. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
119
Avg Comments
6
13.1K
Engagement
0.33%