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13.1K
Following
503
Total Posts
Engagement Rate
0.84%
Avg Likes
109
Avg Comments
Esther Hmar is a Beauty brand. The account has built 13.1K followers on Instagram. The account posts mainly around beauty and art topics. To date Esther Hmar has posted 171 times, currently around 1 post a week. Engagement runs at 0.84%, or about 109 likes and 2 comments per post.
The Beauty account Essy_zote has posted 171 times on Instagram and drawn 13.1K followers.
Among 5,414 Beauty accounts with 10K–100K followers in the InstME index, Essy_zote's 0.84% engagement rate comes in above the median of 0.57%.
One comment lands for every 69 likes, which reads as an audience that mostly engages through likes.
Essy_zote maintains a rhythm of about one post per week.
Estimated sponsored-post value
$46–$85
Based on 13.1K followers and a 0.84% engagement rate, a single sponsored post by Essy_zote is worth an estimated $46–$85. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Essy_zote | Cohort median |
|---|---|---|
| Engagement rate | 0.84% | 0.57% |
| Average likes | 109 | 134 |
| Average comments | 2 | 12 |
| Posts per week | 1.08 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Esther Hmar is a beauty brand on Instagram, with 13.1K followers.
Esther Hmar posts on Instagram as @essy_zote.
Esther Hmar has 13,140 followers on Instagram (13.1K) as of Jul 14, 2026.
Esther Hmar's engagement rate is 0.84%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Esther Hmar average 109 likes and 2 comments.
Esther Hmar posts about 1 time per week on average.
Esther Hmar is registered as a business account on Instagram.
Esther Hmar is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 171 posts.
A sponsored post from Esther Hmar is estimated at $46 to $85. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
171
2
Posts / Week
1.08
Growth Score
16.8 / 100
Follower Ratio
26.1×
39.1K
Engagement
18.6%
