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WALES MAKEUP ARTIST💄 runs a Beauty brand account based in United Kingdom with 8.3K followers on Instagram. Its posts sit across beauty and travel. The account has published 3,393 posts, currently less than one post a week. Typical posts draw 98 likes and 45 comments, putting engagement at 1.73%.
Makeupbykexy is a Beauty account whose 3,393 posts have grown a following of 8.3K on Instagram.
Compared with 4,078 other Beauty accounts with 1K–10K followers in the InstME index, Makeupbykexy's 1.73% engagement rate is below the median of 3.02%.
Followers weigh in with a comment about every 2 likes, an unusually discussion-heavy audience.
Posting frequency for Makeupbykexy sits at less than one post per week.
Makeupbykexy comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$50–$93
Based on 8.3K followers and a 1.73% engagement rate, a single sponsored post by Makeupbykexy is worth an estimated $50–$93. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Makeupbykexy | Cohort median |
|---|---|---|
| Engagement rate | 1.73% | 3.02% |
| Average likes | 98 | 79 |
| Average comments | 45 | 9 |
| Posts per week | 0.12 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Makeupbykexy | Cohort median |
|---|---|---|
| Engagement rate | 1.73% | 2.47% |
| Average likes | 98 | 51 |
| Average comments | 45 | 7 |
| Posts per week | 0.12 | 0.23 |
Median values from 112 Beauty accounts in United Kingdom with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
WALES MAKEUP ARTIST💄 is a beauty brand based in United Kingdom on Instagram, with 8.3K followers.
WALES MAKEUP ARTIST💄 posts on Instagram as @makeupbykexy.
WALES MAKEUP ARTIST💄 has 8,278 followers on Instagram (8.3K) as of Jul 11, 2026.
WALES MAKEUP ARTIST💄's engagement rate is 1.73%, calculated from average likes and comments per post relative to followers. That is below the median of 3.02% for Beauty accounts with 1K–10K followers in the InstME index.
Posts by WALES MAKEUP ARTIST💄 average 98 likes and 45 comments.
WALES MAKEUP ARTIST💄 posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of WALES MAKEUP ARTIST💄's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Total Posts
3,393
Avg Comments
45
Predominantly women · mostly 18–34
Typical for Beauty creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Travel
Engagement
0.44%
WALES MAKEUP ARTIST💄 is registered as a business account on Instagram.
WALES MAKEUP ARTIST💄 is categorized as a beauty and travel account in the InstME index, based on the profile's bio and Instagram category across 3,393 posts.
WALES MAKEUP ARTIST💄's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from WALES MAKEUP ARTIST💄 is estimated at $50 to $93. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
