Followers
22.1M
Following
563
Total Posts
Engagement Rate
2.89%
Avg Likes
638,479
Avg Comments
Reaching 22.1M followers on Instagram, Madelaine Petsch is a verified Tech brand. Content spans tech and pets. The account has published 715 posts, currently less than one post a week. Typical posts draw 638,479 likes and 1,534 comments, putting engagement at 2.89%.
Madelame's Instagram presence spans 715 posts and 22.1M followers, profiling it as a Tech account.
Madelame has an engagement rate of 2.89%, which is above the median of 0.97% for Tech accounts with over 1M followers, based on 1,140 accounts in the InstME index.
The like-to-comment split is roughly 416 to one, indicating an audience that mostly engages through likes.
Madelame's recent cadence works out to less than one post per week.
Madelame follows only 563 accounts while being followed by 22.1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$220,000–$420,000
Based on 22.1M followers and a 2.89% engagement rate, a single sponsored post by Madelame is worth an estimated $220,000–$420,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Tech creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
Secondary: Pets
| Metric | Madelame | Cohort median |
|---|---|---|
| Engagement rate | 2.89% | 0.97% |
| Average likes | 638,479 | 22,939 |
| Average comments | 1,534 | 349 |
| Posts per week | 0.54 | 0.98 |
Median values from 1,140 Tech accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Madelaine Petsch is a verified tech brand on Instagram, with 22.1M followers.
Madelaine Petsch posts on Instagram as @madelame.
Madelaine Petsch has 22,130,311 followers on Instagram (22.1M) as of Jul 15, 2026.
Madelaine Petsch's engagement rate is 2.89%, calculated from average likes and comments per post relative to followers. That is above the median of 0.97% for Tech accounts with over 1M followers in the InstME index.
Posts by Madelaine Petsch average 638,479 likes and 1,534 comments.
Madelaine Petsch posts less than once a week on average.
Madelaine Petsch is registered as a business account on Instagram and is verified.
Madelaine Petsch is categorized as a tech and pets account in the InstME index, based on the profile's bio and Instagram category across 715 posts.
Yes. Madelaine Petsch carries the blue verified badge on Instagram.
715
1,534
Posts / Week
0.54
Growth Score
57.8 / 100
Follower Ratio
39307.8×
Engagement
0.14%
A sponsored post from Madelaine Petsch is estimated at $220,000 to $420,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.