I build stuff
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16.9M
Following
620
Total Posts
Engagement Rate
1.69%
Avg Likes
271,934
Avg Comments
Mark Zuckerberg is a verified Instagram creator. The account has built 16.9M followers on Instagram. Mark Zuckerberg has shared 436 posts to date, currently less than one post a week. Posts average 271,934 likes and 14,193 comments, an engagement rate of 1.69%.
The creator account Zuck has posted 436 times on Instagram and drawn 16.9M followers.
Zuck averages 271,934 likes and 14,193 comments per post, roughly one interaction for every 59 of its followers.
One comment lands for every 19 likes, which reads as an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
The account follows just 620 others against 16.9M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$100,000–$190,000
Based on 16.9M followers and a 1.69% engagement rate, a single sponsored post by Zuck is worth an estimated $100,000–$190,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Zuck | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 1.02% |
| Average likes | 271,934 | 25,711 |
| Average comments | 14,193 | 376 |
| Posts per week | 0.48 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Mark Zuckerberg is a verified Instagram creator on Instagram, with 16.9M followers.
Mark Zuckerberg posts on Instagram as @zuck.
Mark Zuckerberg has 16,944,558 followers on Instagram (16.9M) as of Jul 15, 2026.
Mark Zuckerberg's engagement rate is 1.69%, calculated from average likes and comments per post relative to followers.
Posts by Mark Zuckerberg average 271,934 likes and 14,193 comments.
Mark Zuckerberg posts less than once a week on average.
Mark Zuckerberg is registered as a creator account on Instagram and is verified.
Yes. Mark Zuckerberg carries the blue verified badge on Instagram.
A sponsored post from Mark Zuckerberg is estimated at $100,000 to $190,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
436
14,193
Posts / Week
0.48
Growth Score
33.8 / 100
Follower Ratio
27329.9×
Engagement
0.93%
