Made in Australia | worn worldwide Luxury womenswear by Beth and Tessa MacGraw. Shop by appointment at our Sydney atelier
Outreach This Creator For FreeOn Instagram, m a c g r a w is a Fashion brand based in Australia with an audience of 46.7K. To date m a c g r a w has posted 2,040 times, currently less than one post a week. Typical posts draw 235 likes and 9 comments, putting engagement at 0.52%.
Tracked in the InstME index, Macgrawlove is a Fashion account with 46.7K followers and a back catalogue of 2,040 posts.
Against 7,395 Fashion accounts with 10K–100K followers in the InstME index, Macgrawlove's 0.52% engagement rate lands below the median of 1.09%.
The audience comments once per 26 likes on average, a healthy amount of conversation.
Macgrawlove's recent cadence works out to less than one post per week.
Estimated sponsored-post value
$160–$300
Based on 46.7K followers and a 0.52% engagement rate, a single sponsored post by Macgrawlove is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
| Metric | Macgrawlove | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 1.09% |
| Average likes | 235 | 243 |
| Average comments | 9 | 19 |
| Posts per week | 0.02 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Macgrawlove | Cohort median |
|---|---|---|
| Engagement rate | 0.52% | 0.27% |
| Average likes | 235 | 62 |
| Average comments | 9 | 8 |
| Posts per week | 0.02 | 1.26 |
Median values from 142 Fashion accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
m a c g r a w is a fashion brand based in Australia on Instagram, with 46.7K followers.
m a c g r a w posts on Instagram as @macgrawlove.
m a c g r a w has 46,665 followers on Instagram (46.7K) as of Jul 13, 2026.
m a c g r a w's engagement rate is 0.52%, calculated from average likes and comments per post relative to followers. That is below the median of 1.09% for Fashion accounts with 10K–100K followers in the InstME index.
Posts by m a c g r a w average 235 likes and 9 comments.
m a c g r a w posts less than once a week on average.
m a c g r a w is registered as a business account on Instagram.
m a c g r a w is categorized as a fashion account in the InstME index, based on the profile's bio and Instagram category across 2,040 posts.
Total Posts
2,040
Avg Comments
9
Engagement
0%
m a c g r a w's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from m a c g r a w is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
