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Luke Hawkins is a verified Fitness creator based in Australia, with 236.7K followers on Instagram. The account posts mainly around fitness and education topics. To date Luke Hawkins has posted 5,165 times, currently less than one post a week. Engagement runs at 0.85%, or about 1,948 likes and 70 comments per post.
Lukehawkins shows up in the InstME index as a Fitness account, 236.7K followers, 5,165 posts.
Lukehawkins has an engagement rate of 0.85%, which is below the median of 1.82% for Fitness accounts with 100K–1M followers, based on 2,038 accounts in the InstME index.
The like-to-comment split is roughly 28 to one, indicating a healthy amount of conversation.
In recent weeks Lukehawkins has kept to less than one post per week.
Quality checks give Lukehawkins 100/100; around 0% of the audience appears low-quality or inactive, a strong signal of genuine reach.
Lukehawkins follows only 563 accounts while being followed by 236.7K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$830–$1,500
Based on 236.7K followers and a 0.85% engagement rate, a single sponsored post by Lukehawkins is worth an estimated $830–$1,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Lukehawkins | Cohort median |
|---|---|---|
| Engagement rate | 0.85% | 1.82% |
| Average likes | 1,948 | 4,679 |
| Average comments | 70 | 94 |
| Posts per week | 0.12 | 0.3 |
Median values from 2,038 Fitness accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Lukehawkins | Cohort median |
|---|---|---|
| Engagement rate | 0.85% | 0.7% |
| Average likes | 1,948 | 1,539 |
| Average comments | 70 | 38 |
| Posts per week | 0.12 | 1.24 |
Median values from 449 accounts in Australia with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 7, 2026
Luke Hawkins is a verified fitness creator based in Australia on Instagram, with 236.7K followers.
Luke Hawkins posts on Instagram as @lukehawkins.
Luke Hawkins has 236,696 followers on Instagram (236.7K) as of Sep 7, 2026.
Luke Hawkins's engagement rate is 0.85%, calculated from average likes and comments per post relative to followers. That is below the median of 1.82% for Fitness accounts with 100K–1M followers in the InstME index.
Posts by Luke Hawkins average 1,948 likes and 70 comments.
Luke Hawkins posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Luke Hawkins's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Luke Hawkins is registered as a creator account on Instagram and is verified.
Luke Hawkins is categorized as a fitness and education account in the InstME index, based on the profile's bio and Instagram category across 5,165 posts.
Avg Comments
70
Predominantly men · mostly 18–34
Typical for Fitness creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Education
Engagement
0.84%
Luke Hawkins's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Luke Hawkins carries the blue verified badge on Instagram.
A sponsored post from Luke Hawkins is estimated at $830 to $1,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
