Eco-friendly, family-run business cataloguing 300 years of paint and wallpaper. Based in the UK. Little Greene is now available in the US.
Outreach This Creator For FreeLittle Greene is a Home & DIY brand. The account has built 548.3K followers on Instagram. Content spans home & diy and business. To date Little Greene has posted 3,739 times, currently around 11 posts a week. Posts average 805 likes and 48 comments, an engagement rate of 0.16%.
Littlegreenepaintcompany is a Home & DIY account whose 3,739 posts have grown a following of 548.3K on Instagram.
Compared with 436 other Home & DIY accounts with 100K–1M followers in the InstME index, Littlegreenepaintcompany's 0.16% engagement rate is in the bottom quarter (median: 0.63%).
One comment lands for every 17 likes, which reads as an unusually discussion-heavy audience.
Posting frequency for Littlegreenepaintcompany sits at about 11 posts per week, more than one per day.
With 548.3K followers but only 1,758 accounts followed back, Littlegreenepaintcompany shows the ratio of a well-established account.
Estimated sponsored-post value
$1,900–$3,600
Based on 548.3K followers and a 0.16% engagement rate, a single sponsored post by Littlegreenepaintcompany is worth an estimated $1,900–$3,600. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Business
| Metric | Littlegreenepaintcompany | Cohort median |
|---|---|---|
| Engagement rate | 0.16% | 0.63% |
| Average likes | 805 | 1,415 |
| Average comments | 48 | 30 |
| Posts per week | 10.53 | 2.05 |
Median values from 436 Home & DIY accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 19, 2026
Little Greene is a home & diy brand on Instagram, with 548.3K followers.
Little Greene posts on Instagram as @littlegreenepaintcompany.
Little Greene has 548,267 followers on Instagram (548.3K) as of Sep 19, 2026.
Little Greene's engagement rate is 0.16%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.63%) for Home & DIY accounts with 100K–1M followers in the InstME index.
Posts by Little Greene average 805 likes and 48 comments.
Little Greene posts about 11 times per week on average.
Little Greene is registered as a business account on Instagram.
Little Greene is categorized as a home & diy and business account in the InstME index, based on the profile's bio and Instagram category across 3,739 posts.
A sponsored post from Little Greene is estimated at $1,900 to $3,600. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
48
Engagement
0.53%
