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Outreach This Creator For FreeFollowers
54.8K
Following
69
Total Posts
Engagement Rate
0.73%
Avg Likes
389
Avg Comments
LISTERINE® is a verified Beauty brand on Instagram based in United States, tracked in the InstME index with 54.8K followers. Content spans beauty and health. To date LISTERINE® has posted 492 times, currently around 3 posts a week. Engagement runs at 0.73%, or about 389 likes and 10 comments per post.
Listerine is a Beauty account on Instagram with 54.8K followers and 492 published posts.
Compared with 5,414 other Beauty accounts with 10K–100K followers in the InstME index, Listerine's 0.73% engagement rate is above the median of 0.57%.
Followers weigh in with a comment about every 39 likes, a healthy amount of conversation.
Lately Listerine has been publishing about 3 posts per week.
At 100/100 on audience quality, Listerine carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
With 54.8K followers but only 69 accounts followed back, Listerine shows the ratio of a well-established account.
Estimated sponsored-post value
$190–$360
Based on 54.8K followers and a 0.73% engagement rate, a single sponsored post by Listerine is worth an estimated $190–$360. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Listerine | Cohort median |
|---|---|---|
| Engagement rate | 0.73% | 0.57% |
| Average likes | 389 | 134 |
| Average comments | 10 | 12 |
| Posts per week | 3.14 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Listerine | Cohort median |
|---|---|---|
| Engagement rate | 0.73% | 0.51% |
| Average likes | 389 | 91 |
| Average comments | 10 | 10 |
| Posts per week | 3.14 | 0.44 |
Median values from 1,005 Beauty accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
LISTERINE® is a verified beauty brand based in United States on Instagram, with 54.8K followers.
LISTERINE® posts on Instagram as @listerine.
LISTERINE® has 54,797 followers on Instagram (54.8K) as of Jul 15, 2026.
LISTERINE®'s engagement rate is 0.73%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by LISTERINE® average 389 likes and 10 comments.
LISTERINE® posts about 3 times per week on average.
InstME's audience-quality analysis estimates about 0% of LISTERINE®'s followers are low-quality or inactive, giving an audience-quality score of 100/100.
LISTERINE® is registered as a business account on Instagram and is verified.
LISTERINE® is categorized as a beauty and health account in the InstME index, based on the profile's bio and Instagram category across 492 posts.
492
10
Posts / Week
3.14
Growth Score
14.6 / 100
ER Rank
36th
Predominantly women · mostly 18–34
Typical for Beauty creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Health
150.7K
Engagement
0.03%
LISTERINE®'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. LISTERINE® carries the blue verified badge on Instagram.
A sponsored post from LISTERINE® is estimated at $190 to $360. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
