Reaching 85.6K followers on Instagram, Lifebuoy Indonesia is a verified Health brand based in Indonesia. The account has published 1,898 posts, currently less than one post a week. Engagement runs at 0.28%, or about 223 likes and 12 comments per post.
With 85.6K followers across 1,898 posts, Lifebuoyid is one of the Health accounts tracked in the InstME index.
Lifebuoyid records a 0.28% engagement rate, below the median of 0.58% for the 1,016 Health accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 18 likes on average, an unusually discussion-heavy audience.
At 1.1M average views (12.9× followers), Lifebuoyid's video posts consistently spread beyond the existing audience.
Over recent weeks, Lifebuoyid has published less than one post per week.
InstME estimates 0% of Lifebuoyid's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Lifebuoyid keeps its following list short (3) relative to 85.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$300–$560
Based on 85.6K followers and a 0.28% engagement rate, a single sponsored post by Lifebuoyid is worth an estimated $300–$560. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Lifebuoyid | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.58% |
| Average likes | 223 | 136 |
| Average comments | 12 | 10 |
| Posts per week | 0.86 | 0.52 |
Median values from 1,016 Health accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Lifebuoyid | Cohort median |
|---|---|---|
| Engagement rate | 0.28% | 0.5% |
| Average likes | 223 | 133 |
| Average comments | 12 | 6 |
| Posts per week | 0.86 | 0.86 |
Median values from 2,221 accounts in Indonesia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Lifebuoy Indonesia is a verified health brand based in Indonesia on Instagram, with 85.6K followers.
Lifebuoy Indonesia posts on Instagram as @lifebuoyid.
Lifebuoy Indonesia has 85,587 followers on Instagram (85.6K) as of Jul 16, 2026.
Lifebuoy Indonesia's engagement rate is 0.28%, calculated from average likes and comments per post relative to followers. That is below the median of 0.58% for Health accounts with 10K–100K followers in the InstME index.
Posts by Lifebuoy Indonesia average 223 likes and 12 comments.
Lifebuoy Indonesia posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Lifebuoy Indonesia's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
1,898
Avg Comments
12
More women than men · mostly 25–44
Typical for Health creators in Indonesia, modeled from the niche, not measured for this account.
Content Focus
Primary: Health
Engagement
0.07%
Lifebuoy Indonesia is registered as a business account on Instagram and is verified.
Lifebuoy Indonesia is categorized as a health account in the InstME index, based on the profile's bio and Instagram category across 1,898 posts.
Lifebuoy Indonesia's profile places the account in Indonesia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Lifebuoy Indonesia carries the blue verified badge on Instagram.
A sponsored post from Lifebuoy Indonesia is estimated at $300 to $560. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.