Best workout money can buy ❤️🔥 #BeImperfect
Outreach This Creator For FreeFollowers
83.5K
Following
940
Total Posts
Engagement Rate
6.34%
Avg Likes
5,104
Avg Comments
Les Mills New Zealand is a verified Fitness brand on Instagram, tracked in the InstME index with 83.5K followers. The account has published 1,140 posts, currently around 2 posts a week. Engagement runs at 6.34%, or about 5,104 likes and 195 comments per post.
Lesmillsnz has built an audience of 83.5K followers on Instagram over 1,140 posts as a Fitness account.
Among 6,024 Fitness accounts with 10K–100K followers in the InstME index, Lesmillsnz's 6.34% engagement rate comes in above the median of 2.04%.
Followers weigh in with a comment about every 26 likes, a healthy amount of conversation.
Lesmillsnz's output runs to about one post per week.
On audience quality, Lesmillsnz lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,200–$2,200
Based on 83.5K followers and a 6.34% engagement rate, a single sponsored post by Lesmillsnz is worth an estimated $1,200–$2,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Lesmillsnz | Cohort median |
|---|---|---|
| Engagement rate | 6.34% | 2.04% |
| Average likes | 5,104 | 523 |
| Average comments | 195 | 23 |
| Posts per week | 1.95 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Les Mills New Zealand is a verified fitness brand on Instagram, with 83.5K followers.
Les Mills New Zealand posts on Instagram as @lesmillsnz.
Les Mills New Zealand has 83,535 followers on Instagram (83.5K) as of Apr 23, 2026.
Les Mills New Zealand's engagement rate is 6.34%, calculated from average likes and comments per post relative to followers. That is above the median of 2.04% for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Les Mills New Zealand average 5,104 likes and 195 comments.
Les Mills New Zealand posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Les Mills New Zealand's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Les Mills New Zealand is registered as a business account on Instagram and is verified.
1,140
195
Posts / Week
1.95
Growth Score
100 / 100
ER Rank
Top 20%
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Engagement
1.48%
Les Mills New Zealand is categorized as a fitness account in the InstME index, based on the profile's bio and Instagram category across 1,140 posts.
Yes. Les Mills New Zealand carries the blue verified badge on Instagram.
A sponsored post from Les Mills New Zealand is estimated at $1,200 to $2,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
