New album "Flawed Crown" disc1 out now!
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13.6M
Following
250
Total Posts
Engagement Rate
1.46%
Avg Likes
195,538
Avg Comments
Reaching 13.6M followers on Instagram, Lay Zhang is a verified Music brand. Lay Zhang has shared 522 posts to date, currently less than one post a week. Posts average 195,538 likes and 2,286 comments, an engagement rate of 1.46%.
Layzhang's Instagram presence spans 522 posts and 13.6M followers, profiling it as a Music account.
Layzhang has an engagement rate of 1.46%, which is above the median of 1.04% for Music accounts with over 1M followers, based on 1,001 accounts in the InstME index.
Followers leave about one comment for every 86 likes, an audience that mostly engages through likes.
Layzhang currently publishes less than one post per week.
Layzhang follows only 250 accounts while being followed by 13.6M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$69,000–$130,000
Based on 13.6M followers and a 1.46% engagement rate, a single sponsored post by Layzhang is worth an estimated $69,000–$130,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Layzhang | Cohort median |
|---|---|---|
| Engagement rate | 1.46% | 1.04% |
| Average likes | 195,538 | 25,754 |
| Average comments | 2,286 | 441 |
| Posts per week | 0.15 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Lay Zhang is a verified music brand on Instagram, with 13.6M followers.
Lay Zhang posts on Instagram as @layzhang.
Lay Zhang has 13,553,807 followers on Instagram (13.6M) as of Jul 11, 2026.
Lay Zhang's engagement rate is 1.46%, calculated from average likes and comments per post relative to followers. That is above the median of 1.04% for Music accounts with over 1M followers in the InstME index.
Posts by Lay Zhang average 195,538 likes and 2,286 comments.
Lay Zhang posts less than once a week on average.
Lay Zhang is registered as a business account on Instagram and is verified.
Lay Zhang is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 522 posts.
Yes. Lay Zhang carries the blue verified badge on Instagram.
522
2,286
Posts / Week
0.15
Growth Score
29.2 / 100
Follower Ratio
54215.2×
Engagement
0.5%
A sponsored post from Lay Zhang is estimated at $69,000 to $130,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
