One of the guys from Fortnite Founder - @teampwr ⚡️ Business Inquiries:
Lachlan runs a verified Business creator account with 1.5M followers on Instagram. Content spans business and gaming. The account has published 286 posts, currently less than one post a week. Posts average 70,568 likes and 847 comments, an engagement rate of 4.75%.
Lachlan is a Business account whose 286 posts have grown a following of 1.5M on Instagram.
Benchmarked against 575 Business accounts with over 1M followers, Lachlan posts a 4.75% engagement rate that is in the top quarter (median: 1.08%).
Comments arrive at about one per 83 likes, a sign of an audience that mostly engages through likes.
Lachlan maintains a rhythm of less than one post per week.
With 1.5M followers but only 575 accounts followed back, Lachlan shows the ratio of a well-established account.
Estimated sponsored-post value
$21,000–$39,000
Based on 1.5M followers and a 4.75% engagement rate, a single sponsored post by Lachlan is worth an estimated $21,000–$39,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Gaming
| Metric | Lachlan | Cohort median |
|---|---|---|
| Engagement rate | 4.75% | 1.08% |
| Average likes | 70,568 | 29,775 |
| Average comments | 847 | 402 |
| Posts per week | 0.03 | 0.47 |
Median values from 575 Business accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Lachlan is a verified business creator on Instagram, with 1.5M followers.
Lachlan has 1,503,467 followers on Instagram (1.5M) as of Jul 11, 2026.
Lachlan's engagement rate is 4.75%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.08%) for Business accounts with over 1M followers in the InstME index.
Posts by Lachlan average 70,568 likes and 847 comments.
Lachlan posts less than once a week on average.
Lachlan is registered as a creator account on Instagram and is verified.
Lachlan is categorized as a business and gaming account in the InstME index, based on the profile's bio and Instagram category across 286 posts.
Yes. Lachlan carries the blue verified badge on Instagram.
A sponsored post from Lachlan is estimated at $21,000 to $39,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
286
Avg Comments
847
Engagement
9.56%
