TV presenter & podcaster. View from the Lane π€ 2x SJA-shortlisted column . How to Spot Potential this week
Kate Mason runs a verified Sports brand account with 27.4K followers on Instagram. To date Kate Mason has posted 583 times, currently less than one post a week. Posts average 1,811 likes and 46 comments, an engagement rate of 6.78%.
Kvlmason is a Sports account whose 583 posts have grown a following of 27.4K on Instagram.
Kvlmason's average post pulls 1,811 likes and 46 comments, roughly one interaction per 15 followers.
Roughly one in 39 likes comes with a comment, a healthy amount of conversation.
Lately Kvlmason has been publishing less than one post per week.
Estimated sponsored-post value
$380β$710
Based on 27.4K followers and a 6.78% engagement rate, a single sponsored post by Kvlmason is worth an estimated $380β$710. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Sports
| Metric | Kvlmason | Cohort median |
|---|---|---|
| Engagement rate | 6.78% | 1.45% |
| Average likes | 1,811 | 339 |
| Average comments | 46 | 18 |
| Posts per week | 0.07 | 0.52 |
Median values from 146,020 accounts with 10Kβ100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Kate Mason is a verified sports brand on Instagram, with 27.4K followers.
Kate Mason posts on Instagram as @kvlmason.
Kate Mason has 27,378 followers on Instagram (27.4K) as of Jul 11, 2026.
Kate Mason's engagement rate is 6.78%, calculated from average likes and comments per post relative to followers.
Posts by Kate Mason average 1,811 likes and 46 comments.
Kate Mason posts less than once a week on average.
Kate Mason is registered as a business account on Instagram and is verified.
Kate Mason is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 583 posts.
Yes. Kate Mason carries the blue verified badge on Instagram.
A sponsored post from Kate Mason is estimated at $380 to $710. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
46
Engagement
2.91%