🩹 bandaids out now 🩹
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201.2M
Following
840
Total Posts
Engagement Rate
0.1%
Avg Likes
196,918
Avg Comments
Katy Perry runs a verified Music brand account with 201.2M followers on Instagram. Content spans music and tech. The account has published 2,701 posts, currently less than one post a week. Engagement runs at 0.1%, or about 196,918 likes and 4,417 comments per post.
Katyperry is a Music account on Instagram with 201.2M followers and 2,701 published posts.
Benchmarked against 1,001 Music accounts with over 1M followers, Katyperry posts a 0.1% engagement rate that is in the bottom quarter (median: 1.04%).
Comments arrive at about one per 45 likes, a sign of a healthy amount of conversation.
Video content from Katyperry draws about 384.1K views.
Katyperry's output runs to less than one post per week.
With 201.2M followers but only 840 accounts followed back, Katyperry shows the ratio of a well-established account.
Estimated sponsored-post value
$700,000–$1,300,000
Based on 201.2M followers and a 0.1% engagement rate, a single sponsored post by Katyperry is worth an estimated $700,000–$1,300,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
| Metric | Katyperry | Cohort median |
|---|---|---|
| Engagement rate | 0.1% | 1.04% |
| Average likes | 196,918 | 25,754 |
| Average comments | 4,417 | 441 |
| Posts per week | 0.56 | 0.76 |
Median values from 1,001 Music accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Katy Perry is a verified music brand on Instagram, with 201.2M followers.
Katy Perry posts on Instagram as @katyperry.
Katy Perry has 201,200,000 followers on Instagram (201.2M) as of Apr 9, 2026.
Katy Perry's engagement rate is 0.1%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.04%) for Music accounts with over 1M followers in the InstME index.
Posts by Katy Perry average 196,918 likes and 4,417 comments.
Katy Perry posts less than once a week on average.
Katy Perry is registered as a business account on Instagram and is verified.
Katy Perry is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 2,701 posts.
Yes. Katy Perry carries the blue verified badge on Instagram.
2,701
4,417
Avg Views
384,138
Posts / Week
0.56
Growth Score
2 / 100
Engagement
0%
A sponsored post from Katy Perry is estimated at $700,000 to $1,300,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
