#k18results 🧪Biology-first haircare 📱20+ billion TikTok Views 🌟7K+ 5-star reviews 🏆37+ awards 🧬Patented molecules 🌎Vegan & cruelty free
Followers
506.7K
Following
5.1K
Total Posts
Engagement Rate
0.12%
Avg Likes
538
Avg Comments
On Instagram, K18 Hair is a verified Beauty brand with an audience of 506.7K. The account posts mainly around beauty and tech topics. The account has published 2,051 posts, currently around 2 posts a week. Posts average 538 likes and 78 comments, an engagement rate of 0.12%.
With 506.7K followers across 2,051 posts, K18hair is one of the Beauty accounts tracked in the InstME index.
Against 1,553 Beauty accounts with 100K–1M followers in the InstME index, K18hair's 0.12% engagement rate lands below the median of 0.47%.
At one comment per 7 likes, the ratio points to an unusually discussion-heavy audience.
K18hair keeps a posting cadence of about one post per week.
InstME's audience-quality checks score K18hair at 88/100, with an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$1,800–$3,300
Based on 506.7K followers and a 0.12% engagement rate, a single sponsored post by K18hair is worth an estimated $1,800–$3,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | K18hair | Cohort median |
|---|---|---|
| Engagement rate | 0.12% | 0.47% |
| Average likes | 538 | 1,059 |
| Average comments | 78 | 46 |
| Posts per week | 1.56 | 1.04 |
Median values from 1,553 Beauty accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Apr 27, 2026
K18 Hair is a verified beauty brand on Instagram, with 506.7K followers.
K18 Hair posts on Instagram as @k18hair.
K18 Hair has 506,662 followers on Instagram (506.7K) as of Apr 27, 2026.
K18 Hair's engagement rate is 0.12%, calculated from average likes and comments per post relative to followers. That is below the median of 0.47% for Beauty accounts with 100K–1M followers in the InstME index.
Posts by K18 Hair average 538 likes and 78 comments.
K18 Hair posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 10% of K18 Hair's followers are low-quality or inactive, giving an audience-quality score of 88/100.
K18 Hair is registered as a business account on Instagram and is verified.
K18 Hair is categorized as a beauty and tech account in the InstME index, based on the profile's bio and Instagram category across 2,051 posts.
2,051
78
Posts / Week
1.56
Growth Score
2.4 / 100
ER Rank
13th
Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Tech
Engagement
1.8%
Yes. K18 Hair carries the blue verified badge on Instagram.
A sponsored post from K18 Hair is estimated at $1,800 to $3,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
