Menswear | Lifestyle | Cars 🇦🇪 Dubai 📧
Followers
179.9K
Following
1.3K
Total Posts
Engagement Rate
2.98%
Avg Likes
5,245
Avg Comments
J A Y is a verified Lifestyle brand based in United Arab Emirates, with 179.9K followers on Instagram. The account posts mainly around lifestyle and fashion topics. The account has published 645 posts, currently around 2 posts a week. Engagement runs at 2.98%, or about 5,245 likes and 120 comments per post.
Jybr_ shows up in the InstME index as a Lifestyle account, 179.9K followers, 645 posts.
Jybr_ has an engagement rate of 2.98%, which is in line with the median of 2.99% for Lifestyle accounts with 100K–1M followers, based on 826 accounts in the InstME index.
The audience comments once per 44 likes on average, a healthy amount of conversation.
Jybr_ currently publishes about one post per week.
Jybr_ follows only 1,257 accounts while being followed by 179.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,900–$3,500
Based on 179.9K followers and a 2.98% engagement rate, a single sponsored post by Jybr_ is worth an estimated $1,900–$3,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United Arab Emirates, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Fashion
| Metric | Jybr_ | Cohort median |
|---|---|---|
| Engagement rate | 2.98% | 2.99% |
| Average likes | 5,245 | 7,188 |
| Average comments | 120 | 111 |
| Posts per week | 1.87 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Jybr_ | Cohort median |
|---|---|---|
| Engagement rate | 2.98% | 0.37% |
| Average likes | 5,245 | 756 |
| Average comments | 120 | 31 |
| Posts per week | 1.87 | 1.35 |
Median values from 203 accounts in United Arab Emirates with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
J A Y is a verified lifestyle brand based in United Arab Emirates on Instagram, with 179.9K followers.
J A Y posts on Instagram as @jybr_.
J A Y has 179,863 followers on Instagram (179.9K) as of Jul 11, 2026.
J A Y's engagement rate is 2.98%, calculated from average likes and comments per post relative to followers. That is in line with the median of 2.99% for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by J A Y average 5,245 likes and 120 comments.
J A Y posts about 2 times per week on average.
J A Y is registered as a business account on Instagram and is verified.
J A Y is categorized as a lifestyle and fashion account in the InstME index, based on the profile's bio and Instagram category across 645 posts.
J A Y's profile places the account in United Arab Emirates. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
645
120
Posts / Week
1.87
Growth Score
59.6 / 100
Follower Ratio
143.1×
193.5K
Engagement
9.11%
Yes. J A Y carries the blue verified badge on Instagram.
A sponsored post from J A Y is estimated at $1,900 to $3,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
