Growth & Entrepreneurship 📈 Chinese Food Culture & Metaphysics🔮 Founder & CEO @flybyjing🌶️ Co-Founder 🍵 Chef, James Beard Award🏅Cookbook
Followers
103.4K
Following
3.8K
Total Posts
Engagement Rate
12.13%
Avg Likes
12,291
Avg Comments
Jing Gao runs a verified Food creator account based in South Korea with 103.4K followers on Instagram. The account posts mainly around food and business topics. The account has published 1,033 posts, currently less than one post a week. Posts average 12,291 likes and 253 comments, an engagement rate of 12.13%.
Jingtheory is a Food account whose 1,033 posts have grown a following of 103.4K on Instagram.
Benchmarked against 1,551 Food accounts with 100K–1M followers, Jingtheory posts a 12.13% engagement rate that is in the top quarter (median: 0.74%).
Roughly one in 49 likes comes with a comment, a healthy amount of conversation.
Video posts from Jingtheory average 72.6K views, about 70% follower reach per post.
Recent posting activity averages less than one post per week.
Jingtheory's audience-quality score is 100/100, with 0% of followers looking low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,400–$2,700
Based on 103.4K followers and a 12.13% engagement rate, a single sponsored post by Jingtheory is worth an estimated $1,400–$2,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Jingtheory | Cohort median |
|---|---|---|
| Engagement rate | 12.13% | 0.74% |
| Average likes | 12,291 | 1,665 |
| Average comments | 253 | 54 |
| Posts per week | 0.06 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Jingtheory | Cohort median |
|---|---|---|
| Engagement rate | 12.13% | 1.01% |
| Average likes | 12,291 | 2,095 |
| Average comments | 253 | 56 |
| Posts per week | 0.06 | 1.05 |
Median values from 188 accounts in South Korea with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 29, 2026
Jing Gao is a verified food creator based in South Korea on Instagram, with 103.4K followers.
Jing Gao posts on Instagram as @jingtheory.
Jing Gao has 103,380 followers on Instagram (103.4K) as of Mar 29, 2026.
Jing Gao's engagement rate is 12.13%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Jing Gao average 12,291 likes and 253 comments.
Jing Gao posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Jing Gao's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Jing Gao is registered as a creator account on Instagram and is verified.
Jing Gao is categorized as a food and business account in the InstME index, based on the profile's bio and Instagram category across 1,033 posts.
1,033
253
Avg Views
72,648
Posts / Week
0.06
Growth Score
100 / 100
More women than men · mostly 25–44
Typical for Food creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Business
Engagement
1.06%
Jing Gao's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Jing Gao carries the blue verified badge on Instagram.
A sponsored post from Jing Gao is estimated at $1,400 to $2,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
