ESPN Basketball Analyst and really quite a treat. Wears @petermillar exclusively!
Followers
148.9K
Following
8.2K
Total Posts
Engagement Rate
0.6%
Avg Likes
852
Avg Comments
Jay Bilas is a verified Sports creator. The account has built 148.9K followers on Instagram. Jay Bilas has shared 1,927 posts to date, currently around 6 posts a week. Typical posts draw 852 likes and 39 comments, putting engagement at 0.6%.
Jaybilas is a Sports account whose 1,927 posts have grown a following of 148.9K on Instagram.
Compared with 319 other Sports accounts with 100K–1M followers in the InstME index, Jaybilas's 0.6% engagement rate is in the bottom quarter (median: 1.48%).
The comment-to-like ratio works out to one comment per 22 likes, pointing to a healthy amount of conversation.
Lately Jaybilas has been publishing about 6 posts per week.
Estimated sponsored-post value
$520–$970
Based on 148.9K followers and a 0.6% engagement rate, a single sponsored post by Jaybilas is worth an estimated $520–$970. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Sports creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Sports
| Metric | Jaybilas | Cohort median |
|---|---|---|
| Engagement rate | 0.6% | 1.48% |
| Average likes | 852 | 4,134 |
| Average comments | 39 | 59 |
| Posts per week | 5.68 | 1.53 |
Median values from 319 Sports accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Jay Bilas is a verified sports creator on Instagram, with 148.9K followers.
Jay Bilas posts on Instagram as @jaybilas.
Jay Bilas has 148,924 followers on Instagram (148.9K) as of Jul 9, 2026.
Jay Bilas's engagement rate is 0.6%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.48%) for Sports accounts with 100K–1M followers in the InstME index.
Posts by Jay Bilas average 852 likes and 39 comments.
Jay Bilas posts about 6 times per week on average.
Jay Bilas is registered as a creator account on Instagram and is verified.
Jay Bilas is categorized as a sports account in the InstME index, based on the profile's bio and Instagram category across 1,927 posts.
Yes. Jay Bilas carries the blue verified badge on Instagram.
1,927
39
Posts / Week
5.68
Growth Score
12 / 100
Follower Ratio
18.2×
Engagement
0%
A sponsored post from Jay Bilas is estimated at $520 to $970. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
