@
BrandMedia/news company
Jamaica's Number 1 Daily Newspaper: Always Ahead @foodawardsjamaica @page2lifestyle @fyah105 @edge105fm @allwomanjam
www.jamaicaobserver.com/Audience
Browse top profilesFollowers
1.1M
Following
24
Total Posts
Engagement & Performance
Engagement Rate
0.04%
Avg Likes
407
Avg Comments
What the numbers say about @jamaicaobserver
@jamaicaobserver has built an audience of 1.1M followers on Instagram over 80,371 posts as a Fashion account.
@jamaicaobserver has an engagement rate of 0.04%, which is in the bottom quarter (median: 0.51%) for Fashion accounts with over 1M followers, based on 236 accounts in the InstME index.
Followers leave about one comment for every 15 likes — an unusually discussion-heavy audience.
Video posts from @jamaicaobserver average 2.3K views.
@jamaicaobserver currently publishes about 84 posts per week — more than one per day.
InstME's audience-quality checks score @jamaicaobserver at 88/100, with an estimated 10% low-quality or inactive followers — a strong signal of genuine reach.
The account follows just 24 others against 1.1M followers — a ratio typical of established creators and brands.
@jamaicaobserver vs similar accounts
| Metric | @jamaicaobserver | Cohort median |
|---|---|---|
| Engagement rate | 0.04% | 0.51% |
| Average likes | 407 | 10,141 |
| Average comments | 28 | 180 |
| Posts per week | 84 | 2.79 |
Median values from 236 Fashion accounts with over 1M followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Mar 29, 2026
How @jamaicaobserver's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @jamaicaobserver: (407 avg likes + 28 avg comments) ÷ 1,051,021 followers × 100 ≈ 0.04%.
Frequently asked questions about @jamaicaobserver
How many followers does @jamaicaobserver have?
@jamaicaobserver has 1,051,021 followers on Instagram (1.1M) as of Mar 29, 2026.
What is @jamaicaobserver's engagement rate?
@jamaicaobserver's engagement rate is 0.04%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.51%) for Fashion accounts with over 1M followers in the InstME index.
How many likes does @jamaicaobserver average per post?
Posts by @jamaicaobserver average 407 likes and 28 comments.
How often does @jamaicaobserver post on Instagram?
@jamaicaobserver posts about 84 times per week on average.
Does @jamaicaobserver have fake followers?
InstME's audience-quality analysis estimates about 10% of @jamaicaobserver's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Is @jamaicaobserver a business or creator account?
@jamaicaobserver is registered as a business account on Instagram and is verified.
