▪️Owner - @twostepgarage ♦️ YouTube - Mike Lake ▫️I build stupid cars & make videos Business enquiries:
Outreach This Creator For FreeFollowers
174.1K
Following
1.8K
Total Posts
Engagement Rate
22.38%
Avg Likes
38,790
Avg Comments
Mike Lake is a Business creator on Instagram, tracked in the InstME index with 174.1K followers. The account posts mainly around business and lifestyle topics. Mike Lake has shared 2,250 posts to date, currently less than one post a week. Typical posts draw 38,790 likes and 161 comments, putting engagement at 22.38%.
Itsmikelake is a Business account whose 2,250 posts have grown a following of 174.1K on Instagram.
Benchmarked against 1,742 Business accounts with 100K–1M followers, Itsmikelake posts a 22.38% engagement rate that is in the top quarter (median: 1.25%).
One comment lands for every 240 likes, which reads as an audience that mostly engages through likes.
Recent posting activity averages less than one post per week.
Itsmikelake comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$2,400–$4,500
Based on 174.1K followers and a 22.38% engagement rate, a single sponsored post by Itsmikelake is worth an estimated $2,400–$4,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Itsmikelake | Cohort median |
|---|---|---|
| Engagement rate | 22.38% | 1.25% |
| Average likes | 38,790 | 2,990 |
| Average comments | 161 | 92 |
| Posts per week | 0.62 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Mike Lake is a business creator on Instagram, with 174.1K followers.
Mike Lake posts on Instagram as @itsmikelake.
Mike Lake has 174,054 followers on Instagram (174.1K) as of Jul 9, 2026.
Mike Lake's engagement rate is 22.38%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.25%) for Business accounts with 100K–1M followers in the InstME index.
Posts by Mike Lake average 38,790 likes and 161 comments.
Mike Lake posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Mike Lake's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Mike Lake is registered as a creator account on Instagram.
Mike Lake is categorized as a business and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,250 posts.
2,250
161
Posts / Week
0.62
Growth Score
100 / 100
ER Rank
Top 3%
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Lifestyle
510.7K
Engagement
0%
A sponsored post from Mike Lake is estimated at $2,400 to $4,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
