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Robert Brown | DJ SMS is a verified Music brand on Instagram, tracked in the InstME index with 7.3K followers. The account posts mainly around music and lifestyle topics. Robert Brown | DJ SMS has shared 1,593 posts to date, currently around 6 posts a week. Posts average 81 likes and 20 comments, an engagement rate of 1.38%.
The Music account Itsdjsms has posted 1,593 times on Instagram and drawn 7.3K followers.
Itsdjsms's 1.38% engagement rate is in the bottom quarter (median: 5.45%) among Music accounts with 1K–10K followers, measured across 33,328 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 4 likes, pointing to an unusually discussion-heavy audience.
Posting frequency for Itsdjsms sits at about 6 posts per week.
Estimated sponsored-post value
$35–$65
Based on 7.3K followers and a 1.38% engagement rate, a single sponsored post by Itsdjsms is worth an estimated $35–$65. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Lifestyle
| Metric | Itsdjsms | Cohort median |
|---|---|---|
| Engagement rate | 1.38% | 5.45% |
| Average likes | 81 | 136 |
| Average comments | 20 | 15 |
| Posts per week | 5.59 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Robert Brown | DJ SMS is a verified music brand on Instagram, with 7.3K followers.
Robert Brown | DJ SMS posts on Instagram as @itsdjsms.
Robert Brown | DJ SMS has 7,290 followers on Instagram (7.3K) as of Jul 11, 2026.
Robert Brown | DJ SMS's engagement rate is 1.38%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by Robert Brown | DJ SMS average 81 likes and 20 comments.
Robert Brown | DJ SMS posts about 6 times per week on average.
Robert Brown | DJ SMS is registered as a business account on Instagram and is verified.
Robert Brown | DJ SMS is categorized as a music and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,593 posts.
Total Posts
1,593
Avg Comments
20
Engagement
1.05%
Yes. Robert Brown | DJ SMS carries the blue verified badge on Instagram.
A sponsored post from Robert Brown | DJ SMS is estimated at $35 to $65. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.