your beauty & lifestyle bestie LA | @therealdba
Outreach This Creator For FreeReaching 342K followers on Instagram, Kelly is a Lifestyle creator. Its posts sit across lifestyle and fashion. Kelly has shared 73 posts to date, currently around 2 posts a week. Posts average 47,228 likes and 203 comments, an engagement rate of 13.87%.
With 342K followers across 73 posts, Itsbabykelz is one of the Lifestyle accounts tracked in the InstME index.
Itsbabykelz records a 13.87% engagement rate, in the top quarter (median: 2.99%) for the 826 Lifestyle accounts with 100K–1M followers tracked in the InstME index.
The like-to-comment split is roughly 232 to one, indicating an audience that mostly engages through likes.
Over recent weeks, Itsbabykelz has published about one post per week.
InstME estimates 5% of Itsbabykelz's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Itsbabykelz keeps its following list short (492) relative to 342K followers, as established creators and brands tend to.
Estimated sponsored-post value
$4,800–$8,900
Based on 342K followers and a 13.87% engagement rate, a single sponsored post by Itsbabykelz is worth an estimated $4,800–$8,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Itsbabykelz | Cohort median |
|---|---|---|
| Engagement rate | 13.87% | 2.99% |
| Average likes | 47,228 | 7,188 |
| Average comments | 203 | 111 |
| Posts per week | 1.55 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Kelly is a lifestyle creator on Instagram, with 342K followers.
Kelly posts on Instagram as @itsbabykelz.
Kelly has 341,970 followers on Instagram (342K) as of Jul 15, 2026.
Kelly's engagement rate is 13.87%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Kelly average 47,228 likes and 203 comments.
Kelly posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 5% of Kelly's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Kelly is registered as a creator account on Instagram.
Total Posts
73
Avg Comments
203
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Secondary: Fashion
Engagement
0.36%
Kelly is categorized as a lifestyle and fashion account in the InstME index, based on the profile's bio and Instagram category across 73 posts.
A sponsored post from Kelly is estimated at $4,800 to $8,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
