a bit of everything marketing & creative things @nomad_creatives
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3.8K
Following
2.1K
Total Posts
Engagement Rate
5.13%
Avg Likes
183
Avg Comments
B o r i is a Travel brand on Instagram, tracked in the InstME index with 3.8K followers. Its posts sit across travel and business. B o r i has shared 2,004 posts to date, currently less than one post a week. Posts average 183 likes and 10 comments, an engagement rate of 5.13%.
Counting 3.8K followers and 2,004 posts, Its_bori sits in the InstME index as a Travel account.
Benchmarked against 2,015 Travel accounts with 1K–10K followers, Its_bori posts a 5.13% engagement rate that is above the median of 4.16%.
The comment-to-like ratio works out to one comment per 19 likes, pointing to an unusually discussion-heavy audience.
Its_bori maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$53–$98
Based on 3.8K followers and a 5.13% engagement rate, a single sponsored post by Its_bori is worth an estimated $53–$98. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Business
| Metric | Its_bori | Cohort median |
|---|---|---|
| Engagement rate | 5.13% | 4.16% |
| Average likes | 183 | 110 |
| Average comments | 10 | 10 |
| Posts per week | 0.37 | 0.31 |
Median values from 2,015 Travel accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
B o r i is a travel brand on Instagram, with 3.8K followers.
B o r i posts on Instagram as @its_bori.
B o r i has 3,761 followers on Instagram (3.8K) as of Jul 11, 2026.
B o r i's engagement rate is 5.13%, calculated from average likes and comments per post relative to followers. That is above the median of 4.16% for Travel accounts with 1K–10K followers in the InstME index.
Posts by B o r i average 183 likes and 10 comments.
B o r i posts less than once a week on average.
B o r i is registered as a business account on Instagram.
B o r i is categorized as a travel and business account in the InstME index, based on the profile's bio and Instagram category across 2,004 posts.
A sponsored post from B o r i is estimated at $53 to $98. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,004
10
Posts / Week
0.37
Growth Score
100 / 100
Follower Ratio
1.8×
Engagement
100%
