Stylish Bobby ! Content creator / Serial Entrepreneur Owner of @hael.africa Bookings :
Bobby Caplord is a verified Business creator based in Nigeria. The account has built 580.6K followers on Instagram. The account posts mainly around business and lifestyle topics. The account has published 668 posts, currently less than one post a week. Posts average 42,616 likes and 2,758 comments, an engagement rate of 7.81%.
Itisbobby is a Business account on Instagram with 580.6K followers and 668 published posts.
Compared with 1,742 other Business accounts with 100K–1M followers in the InstME index, Itisbobby's 7.81% engagement rate is in the top quarter (median: 1.25%).
Comments arrive at about one per 15 likes, a sign of an unusually discussion-heavy audience.
Lately Itisbobby has been publishing less than one post per week.
With 580.6K followers but only 382 accounts followed back, Itisbobby shows the ratio of a well-established account.
Estimated sponsored-post value
$8,100–$15,000
Based on 580.6K followers and a 7.81% engagement rate, a single sponsored post by Itisbobby is worth an estimated $8,100–$15,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 25–44
Typical for Business creators in Nigeria, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Lifestyle
| Metric | Itisbobby | Cohort median |
|---|---|---|
| Engagement rate | 7.81% | 1.25% |
| Average likes | 42,616 | 2,990 |
| Average comments | 2,758 | 92 |
| Posts per week | 0.46 | 0.39 |
Median values from 1,742 Business accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Itisbobby | Cohort median |
|---|---|---|
| Engagement rate | 7.81% | 1.11% |
| Average likes | 42,616 | 2,912 |
| Average comments | 2,758 | 149 |
| Posts per week | 0.46 | 0.24 |
Median values from 31 Business accounts in Nigeria with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 30, 2026
Bobby Caplord is a verified business creator based in Nigeria on Instagram, with 580.6K followers.
Bobby Caplord posts on Instagram as @itisbobby.
Bobby Caplord has 580,615 followers on Instagram (580.6K) as of Sep 30, 2026.
Bobby Caplord's engagement rate is 7.81%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.25%) for Business accounts with 100K–1M followers in the InstME index.
Posts by Bobby Caplord average 42,616 likes and 2,758 comments.
Bobby Caplord posts less than once a week on average.
Bobby Caplord is registered as a creator account on Instagram and is verified.
Bobby Caplord is categorized as a business and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 668 posts.
Bobby Caplord's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
668
Avg Comments
2,758
Engagement
1.05%
Yes. Bobby Caplord carries the blue verified badge on Instagram.
A sponsored post from Bobby Caplord is estimated at $8,100 to $15,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
