photographer, influencer, visual creator digital & film photography PR: +7 (915) 205-53-95 Olga
Outreach This Creator For FreeFollowers
184.1K
Following
436
Total Posts
Engagement Rate
7.28%
Avg Likes
13,302
Avg Comments
Irina Novikova is a Photography creator on Instagram, tracked in the InstME index with 184.1K followers. Its posts sit across photography and lifestyle. Irina Novikova has shared 2,951 posts to date, currently less than one post a week. Posts average 13,302 likes and 99 comments, an engagement rate of 7.28%.
Irisnew has built an audience of 184.1K followers on Instagram over 2,951 posts as a Photography account.
Irisnew's 7.28% engagement rate is in the top quarter (median: 1.23%) among Photography accounts with 100K–1M followers, measured across 587 accounts in the InstME index.
One comment lands for every 134 likes, which reads as an audience that mostly engages through likes.
Irisnew's output runs to less than one post per week.
The account follows just 436 others against 184.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$2,600–$4,800
Based on 184.1K followers and a 7.28% engagement rate, a single sponsored post by Irisnew is worth an estimated $2,600–$4,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 25–44
Typical for Photography creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Photography
Secondary: Lifestyle
| Metric | Irisnew | Cohort median |
|---|---|---|
| Engagement rate | 7.28% | 1.23% |
| Average likes | 13,302 | 2,296 |
| Average comments | 99 | 54 |
| Posts per week | 0.59 | 0.33 |
Median values from 587 Photography accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 10, 2026
Irina Novikova is a photography creator on Instagram, with 184.1K followers.
Irina Novikova posts on Instagram as @irisnew.
Irina Novikova has 184,135 followers on Instagram (184.1K) as of Jul 10, 2026.
Irina Novikova's engagement rate is 7.28%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.23%) for Photography accounts with 100K–1M followers in the InstME index.
Posts by Irina Novikova average 13,302 likes and 99 comments.
Irina Novikova posts less than once a week on average.
Irina Novikova is registered as a creator account on Instagram.
Irina Novikova is categorized as a photography and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 2,951 posts.
A sponsored post from Irina Novikova is estimated at $2,600 to $4,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
2,951
99
Posts / Week
0.59
Growth Score
100 / 100
Follower Ratio
422.3×
499K
Engagement
0.04%
