A series of boutique music and lifestyle events, each curated to tap into the diverse South African soundscape and beyond 🇿🇦🌍 🏠: @steynent.
Outreach This Creator For FreeFollowers
17.9K
Following
53
Total Posts
Engagement Rate
12.41%
Avg Likes
2,015
Avg Comments
On Instagram, In the City Festival is a Music brand based in South Africa with an audience of 17.9K. Its posts sit across music and lifestyle. To date In the City Festival has posted 129 times, currently less than one post a week. Engagement runs at 12.41%, or about 2,015 likes and 206 comments per post.
Inthecity_africa's Instagram presence spans 129 posts and 17.9K followers, profiling it as a Music account.
Inthecity_africa has an engagement rate of 12.41%, which is in the top quarter (median: 2.47%) for Music accounts with 10K–100K followers, based on 17,051 accounts in the InstME index.
For roughly every 10 likes there is one comment, an unusually discussion-heavy audience.
Inthecity_africa currently publishes less than one post per week.
Inthecity_africa follows only 53 accounts while being followed by 17.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$250–$470
Based on 17.9K followers and a 12.41% engagement rate, a single sponsored post by Inthecity_africa is worth an estimated $250–$470. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in South Africa, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Lifestyle
| Metric | Inthecity_africa | Cohort median |
|---|---|---|
| Engagement rate | 12.41% | 2.47% |
| Average likes | 2,015 | 535 |
| Average comments | 206 | 35 |
| Posts per week | 0.48 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Inthecity_africa | Cohort median |
|---|---|---|
| Engagement rate | 12.41% | 2.45% |
| Average likes | 2,015 | 701 |
| Average comments | 206 | 25 |
| Posts per week | 0.48 | 0.4 |
Median values from 72 Music accounts in South Africa with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
In the City Festival is a music brand based in South Africa on Instagram, with 17.9K followers.
In the City Festival posts on Instagram as @inthecity_africa.
In the City Festival has 17,886 followers on Instagram (17.9K) as of Jul 16, 2026.
In the City Festival's engagement rate is 12.41%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by In the City Festival average 2,015 likes and 206 comments.
In the City Festival posts less than once a week on average.
In the City Festival is registered as a business account on Instagram.
In the City Festival is categorized as a music and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 129 posts.
129
206
Posts / Week
0.48
Growth Score
100 / 100
Follower Ratio
337.5×
Engagement
0.79%
In the City Festival's profile places the account in South Africa. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from In the City Festival is estimated at $250 to $470. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
