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243.8K
Following
826
Total Posts
Engagement Rate
1.58%
Avg Likes
3,692
Avg Comments
Instacart is a verified business account on Instagram, tracked in the InstME index with 243.8K followers. The account has published 3,054 posts, currently around 1 post a week. Engagement runs at 1.58%, or about 3,692 likes and 163 comments per post.
As a business account, Instacart reaches 243.8K followers on Instagram across 3,054 published posts.
Instacart posts above the median for its size: a 1.58% engagement rate against accounts with 100K–1M followers in the InstME index.
The comment-to-like ratio works out to one comment per 23 likes, pointing to a healthy amount of conversation.
Lately Instacart has been publishing about one post per week.
At 100/100 on audience quality, Instacart carries an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 826 others against 243.8K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$1,300–$2,500
Based on 243.8K followers and a 1.58% engagement rate, a single sponsored post by Instacart is worth an estimated $1,300–$2,500. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Instacart | Cohort median |
|---|---|---|
| Engagement rate | 1.58% | 1.25% |
| Average likes | 3,692 | 2,985 |
| Average comments | 163 | 73 |
| Posts per week | 1.09 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Instacart is a verified Instagram brand on Instagram, with 243.8K followers.
Instacart has 243,756 followers on Instagram (243.8K) as of Apr 23, 2026.
Instacart's engagement rate is 1.58%, calculated from average likes and comments per post relative to followers.
Posts by Instacart average 3,692 likes and 163 comments.
Instacart posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Instacart's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Instacart is registered as a business account on Instagram and is verified.
Yes. Instacart carries the blue verified badge on Instagram.
A sponsored post from Instacart is estimated at $1,300 to $2,500. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
3,054
163
Posts / Week
1.09
Growth Score
31.6 / 100
ER Rank
Top 44%
Engagement
0.05%
