a space for music, fashion & culture connecting people worldwide based in munich
Outreach This Creator For FreeFollowers
33.5K
Following
6
Total Posts
Engagement Rate
10.41%
Avg Likes
3,445
Avg Comments
On Instagram, THATBOII is a Fashion brand with an audience of 33.5K. Content spans fashion and music. The account has published 631 posts, currently less than one post a week. Typical posts draw 3,445 likes and 38 comments, putting engagement at 10.41%.
Tracked in the InstME index, Iknowthatboii is a Fashion account with 33.5K followers and a back catalogue of 631 posts.
Iknowthatboii records a 10.41% engagement rate, in the top quarter (median: 1.09%) for the 7,395 Fashion accounts with 10K–100K followers tracked in the InstME index.
For roughly every 90 likes there is one comment, an audience that mostly engages through likes.
Iknowthatboii's recent cadence works out to less than one post per week.
Iknowthatboii keeps its following list short (6) relative to 33.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$470–$870
Based on 33.5K followers and a 10.41% engagement rate, a single sponsored post by Iknowthatboii is worth an estimated $470–$870. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Music
| Metric | Iknowthatboii | Cohort median |
|---|---|---|
| Engagement rate | 10.41% | 1.09% |
| Average likes | 3,445 | 243 |
| Average comments | 38 | 19 |
| Posts per week | 0.6 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
THATBOII is a fashion brand on Instagram, with 33.5K followers.
THATBOII posts on Instagram as @iknowthatboii.
THATBOII has 33,467 followers on Instagram (33.5K) as of Jul 9, 2026.
THATBOII's engagement rate is 10.41%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by THATBOII average 3,445 likes and 38 comments.
THATBOII posts less than once a week on average.
THATBOII is registered as a business account on Instagram.
THATBOII is categorized as a fashion and music account in the InstME index, based on the profile's bio and Instagram category across 631 posts.
A sponsored post from THATBOII is estimated at $470 to $870. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
631
38
Posts / Week
0.6
Growth Score
100 / 100
Follower Ratio
5577.8×
Engagement
0%
