Followers
20.8K
Following
883
Total Posts
Engagement Rate
2.22%
Avg Likes
429
Avg Comments
Heather | Family Friendly Food and Travel is a verified Food creator. The account has built 20.8K followers on Instagram. The account posts mainly around food and travel topics. To date Heather | Family Friendly Food and Travel has posted 907 times, currently less than one post a week. Engagement runs at 2.22%, or about 429 likes and 34 comments per post.
Counting 20.8K followers and 907 posts, Idahofamilylife sits in the InstME index as a Food account.
Compared with 7,981 other Food accounts with 10K–100K followers in the InstME index, Idahofamilylife's 2.22% engagement rate is above the median of 0.75%.
Followers weigh in with a comment about every 13 likes, an unusually discussion-heavy audience.
Idahofamilylife maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$160–$300
Based on 20.8K followers and a 2.22% engagement rate, a single sponsored post by Idahofamilylife is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Travel
| Metric | Idahofamilylife | Cohort median |
|---|---|---|
| Engagement rate | 2.22% | 0.75% |
| Average likes | 429 | 177 |
| Average comments | 34 | 10 |
| Posts per week | 0.4 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 10, 2026
Heather | Family Friendly Food and Travel is a verified food creator on Instagram, with 20.8K followers.
Heather | Family Friendly Food and Travel posts on Instagram as @idahofamilylife.
Heather | Family Friendly Food and Travel has 20,829 followers on Instagram (20.8K) as of Aug 10, 2026.
Heather | Family Friendly Food and Travel's engagement rate is 2.22%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Heather | Family Friendly Food and Travel average 429 likes and 34 comments.
Heather | Family Friendly Food and Travel posts less than once a week on average.
Heather | Family Friendly Food and Travel is registered as a creator account on Instagram and is verified.
907
34
Posts / Week
0.4
Growth Score
44.4 / 100
Last Post
12 days ago
Engagement
0.29%
Heather | Family Friendly Food and Travel is categorized as a food and travel account in the InstME index, based on the profile's bio and Instagram category across 907 posts.
Yes. Heather | Family Friendly Food and Travel carries the blue verified badge on Instagram.
A sponsored post from Heather | Family Friendly Food and Travel is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
