A FUNNY-ish DAD FROM NEW ZEALAND 🇳🇿 - Owner @heresgolden 🩴👇🏼👇🏼- KidsCan Charity ambassador
Followers
1M
Following
379
Total Posts
Engagement Rate
20.65%
Avg Likes
207,117
Avg Comments
Reaching 1M followers on Instagram, Jordan Watson is a verified Parenting creator based in United States. The account has published 1,751 posts, currently less than one post a week. Posts average 207,117 likes and 732 comments, an engagement rate of 20.65%.
Howtodadnz shows up in the InstME index as a Parenting account, 1M followers, 1,751 posts.
For Parenting accounts with over 1M followers, Howtodadnz's 20.65% engagement rate is in the top quarter (median: 1.45%), a read from 292 accounts in the InstME index.
The like-to-comment split is roughly 283 to one, indicating an audience that mostly engages through likes.
At 2.1M average views (2.1× followers), Howtodadnz's video posts consistently spread beyond the existing audience.
Howtodadnz's recent cadence works out to less than one post per week.
InstME's checks rate Howtodadnz's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Howtodadnz follows only 379 accounts while being followed by 1M, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$14,000–$26,000
Based on 1M followers and a 20.65% engagement rate, a single sponsored post by Howtodadnz is worth an estimated $14,000–$26,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Howtodadnz | Cohort median |
|---|---|---|
| Engagement rate | 20.65% | 1.45% |
| Average likes | 207,117 | 29,157 |
| Average comments | 732 | 462 |
| Posts per week | 0.24 | 0.87 |
Median values from 292 Parenting accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Howtodadnz | Cohort median |
|---|---|---|
| Engagement rate | 20.65% | 1.85% |
| Average likes | 207,117 | 25,402 |
| Average comments | 732 | 417 |
| Posts per week | 0.24 | 0.32 |
Median values from 43 Parenting accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 9, 2026
Jordan Watson is a verified parenting creator based in United States on Instagram, with 1M followers.
Jordan Watson posts on Instagram as @howtodadnz.
Jordan Watson has 1,000,000 followers on Instagram (1M) as of Apr 9, 2026.
Jordan Watson's engagement rate is 20.65%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.45%) for Parenting accounts with over 1M followers in the InstME index.
Posts by Jordan Watson average 207,117 likes and 732 comments.
Jordan Watson posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Jordan Watson's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Jordan Watson is registered as a creator account on Instagram and is verified.
Jordan Watson is categorized as a parenting account in the InstME index, based on the profile's bio and Instagram category across 1,751 posts.
1,751
732
Avg Views
2,144,052
Posts / Week
0.24
Growth Score
100 / 100
Predominantly women · mostly 25–44
Typical for Parenting creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Engagement
0.02%
Jordan Watson's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Jordan Watson carries the blue verified badge on Instagram.
A sponsored post from Jordan Watson is estimated at $14,000 to $26,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
