An outpost built to foster a sense of freedom Hotel - Restaurant - Music - Surf Shop - Surfboard Shaping & Art Studio @elsomoscafe @thesweatden
Outreach This Creator For FreeFollowers
81.3K
Following
782
Total Posts
Engagement Rate
1.69%
Avg Likes
1,354
Avg Comments
On Instagram, SOMOS is a Food brand with an audience of 81.3K. Its posts sit across food and music. The account has published 1,331 posts, currently less than one post a week. Posts average 1,354 likes and 17 comments, an engagement rate of 1.69%.
On Instagram, Houseofsomos runs a Food account that has published 1,331 posts and gathered 81.3K followers.
For Food accounts with 10K–100K followers, Houseofsomos's 1.69% engagement rate is above the median of 0.75%, a read from 7,981 accounts in the InstME index.
Followers leave about one comment for every 82 likes, an audience that mostly engages through likes.
Houseofsomos currently publishes less than one post per week.
InstME estimates 15% of Houseofsomos's followers are low-quality or inactive, for an audience-quality score of 82/100, a strong signal of genuine reach.
Houseofsomos follows only 782 accounts while being followed by 81.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$480–$890
Based on 81.3K followers and a 1.69% engagement rate, a single sponsored post by Houseofsomos is worth an estimated $480–$890. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Houseofsomos | Cohort median |
|---|---|---|
| Engagement rate | 1.69% | 0.75% |
| Average likes | 1,354 | 177 |
| Average comments | 17 | 10 |
| Posts per week | 0.06 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
SOMOS is a food brand on Instagram, with 81.3K followers.
SOMOS posts on Instagram as @houseofsomos.
SOMOS has 81,293 followers on Instagram (81.3K) as of Jul 15, 2026.
SOMOS's engagement rate is 1.69%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by SOMOS average 1,354 likes and 17 comments.
SOMOS posts less than once a week on average.
InstME's audience-quality analysis estimates about 15% of SOMOS's followers are low-quality or inactive, giving an audience-quality score of 82/100.
SOMOS is registered as a business account on Instagram.
SOMOS is categorized as a food and music account in the InstME index, based on the profile's bio and Instagram category across 1,331 posts.
1,331
17
Posts / Week
0.06
Growth Score
33.8 / 100
ER Rank
47th
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Music
Engagement
0.01%
A sponsored post from SOMOS is estimated at $480 to $890. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
