Hotaling & Co. is an importer & distiller of fine spirits headquartered in San Francisco. Must be 21+ to follow.
Outreach This Creator For FreeFollowers
15.5K
Following
1K
Total Posts
Engagement Rate
0.26%
Avg Likes
36
Avg Comments
Hotaling & Co. runs a Wine/spirits brand account based in United States with 15.5K followers on Instagram. The account has published 2,592 posts, currently around 4 posts a week. Posts average 36 likes and 4 comments, an engagement rate of 0.26%.
Hotalingandco is a Wine/spirits account whose 2,592 posts have grown a following of 15.5K on Instagram.
An engagement rate of 0.26% puts Hotalingandco in the bottom 18% for accounts with 10K–100K followers tracked by InstME.
The comment-to-like ratio works out to one comment per 9 likes, pointing to an unusually discussion-heavy audience.
Lately Hotalingandco has been publishing about 4 posts per week.
At 82/100 on audience quality, Hotalingandco carries an estimated 15% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$54–$100
Based on 15.5K followers and a 0.26% engagement rate, a single sponsored post by Hotalingandco is worth an estimated $54–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Wine/spirits
| Metric | Hotalingandco | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 1.45% |
| Average likes | 36 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 4.03 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hotalingandco | Cohort median |
|---|---|---|
| Engagement rate | 0.26% | 0.9% |
| Average likes | 36 | 193 |
| Average comments | 4 | 10 |
| Posts per week | 4.03 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Hotaling & Co. is a wine/spirits brand based in United States on Instagram, with 15.5K followers.
Hotaling & Co. posts on Instagram as @hotalingandco.
Hotaling & Co. has 15,542 followers on Instagram (15.5K) as of Jul 16, 2026.
Hotaling & Co.'s engagement rate is 0.26%, calculated from average likes and comments per post relative to followers.
Posts by Hotaling & Co. average 36 likes and 4 comments.
Hotaling & Co. posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 15% of Hotaling & Co.'s followers are low-quality or inactive, giving an audience-quality score of 82/100.
Hotaling & Co. is registered as a business account on Instagram.
Hotaling & Co. is categorized as a wine/spirits account in the InstME index, based on the profile's bio and Instagram category across 2,592 posts.
2,592
4
Posts / Week
4.03
Growth Score
5.2 / 100
ER Rank
18th
Engagement
3.04%
Hotaling & Co.'s profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Hotaling & Co. is estimated at $54 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
