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Reaching 1.7M followers on Instagram, 北欧、暮らしの道具店 is a verified business account. The account has published 22,315 posts, currently around 26 posts a week. Typical posts draw 960 likes and 0 comments, putting engagement at 0.06%.
Tracked in the InstME index, Hokuoh_kurashi is a business account with 1.7M followers and a back catalogue of 22,315 posts.
A post from Hokuoh_kurashi usually lands 960 likes and 0 comments, near one interaction for every 1,739 followers.
The like-to-comment split is roughly 2,286 to one, indicating an audience that mostly engages through likes.
In recent weeks Hokuoh_kurashi has kept to about 26 posts per week, more than one per day.
Hokuoh_kurashi keeps its following list short (7) relative to 1.7M followers, as established creators and brands tend to.
Estimated sponsored-post value
$5,800–$11,000
Based on 1.7M followers and a 0.06% engagement rate, a single sponsored post by Hokuoh_kurashi is worth an estimated $5,800–$11,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Hokuoh_kurashi | Cohort median |
|---|---|---|
| Engagement rate | 0.06% | 1.02% |
| Average likes | 960 | 25,711 |
| Average comments | 0 | 376 |
| Posts per week | 25.63 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
北欧、暮らしの道具店 is a verified Instagram brand on Instagram, with 1.7M followers.
北欧、暮らしの道具店 posts on Instagram as @hokuoh_kurashi.
北欧、暮らしの道具店 has 1,670,278 followers on Instagram (1.7M) as of Jul 15, 2026.
北欧、暮らしの道具店's engagement rate is 0.06%, calculated from average likes and comments per post relative to followers.
Posts by 北欧、暮らしの道具店 average 960 likes and 0 comments.
北欧、暮らしの道具店 posts about 26 times per week on average.
北欧、暮らしの道具店 is registered as a business account on Instagram and is verified.
Yes. 北欧、暮らしの道具店 carries the blue verified badge on Instagram.
A sponsored post from 北欧、暮らしの道具店 is estimated at $5,800 to $11,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
22,315
Avg Comments
0
Engagement
6.61%
