beauty | lifestyle | fashion dc • nyc 💌
Outreach This Creator For FreeFollowers
294.8K
Following
731
Total Posts
Engagement Rate
1.03%
Avg Likes
3,003
Avg Comments
Reaching 294.8K followers on Instagram, Hermela is a Fashion brand. Its posts sit across fashion and beauty. To date Hermela has posted 1,701 times, currently around 4 posts a week. Typical posts draw 3,003 likes and 30 comments, putting engagement at 1.03%.
Hermela shows up in the InstME index as a Fashion account, 294.8K followers, 1,701 posts.
Hermela has an engagement rate of 1.03%, which is above the median of 0.86% for Fashion accounts with 100K–1M followers, based on 2,126 accounts in the InstME index.
For roughly every 99 likes there is one comment, an audience that mostly engages through likes.
Hermela currently publishes about 4 posts per week.
InstME estimates 5% of Hermela's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Hermela follows only 731 accounts while being followed by 294.8K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$1,100–$2,000
Based on 294.8K followers and a 1.03% engagement rate, a single sponsored post by Hermela is worth an estimated $1,100–$2,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Hermela | Cohort median |
|---|---|---|
| Engagement rate | 1.03% | 0.86% |
| Average likes | 3,003 | 1,969 |
| Average comments | 30 | 58 |
| Posts per week | 3.82 | 0.82 |
Median values from 2,126 Fashion accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Hermela is a fashion brand on Instagram, with 294.8K followers.
Hermela has 294,766 followers on Instagram (294.8K) as of Jul 9, 2026.
Hermela's engagement rate is 1.03%, calculated from average likes and comments per post relative to followers. That is above the median of 0.86% for Fashion accounts with 100K–1M followers in the InstME index.
Posts by Hermela average 3,003 likes and 30 comments.
Hermela posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 5% of Hermela's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Hermela is registered as a business account on Instagram.
Hermela is categorized as a fashion and beauty account in the InstME index, based on the profile's bio and Instagram category across 1,701 posts.
A sponsored post from Hermela is estimated at $1,100 to $2,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,701
30
Posts / Week
3.82
Growth Score
20.6 / 100
ER Rank
48th
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Beauty
Engagement
0.61%
