@heatherdesantis
Explore Business CreatorsI get you on TV and in the media 📺 Founder @publicityforgood 📱 400+ clients served Mom of 3 under 3
Outreach This Creator For FreeFollowers
41.2K
Following
7.5K
Total Posts
Engagement Rate
0.4%
Avg Likes
154
Avg Comments
Reaching 41.2K followers on Instagram, Heather DeSantis Holmes | PUBLICIST is a Parenting brand. Content spans parenting and business. Heather DeSantis Holmes | PUBLICIST has shared 1,980 posts to date, currently less than one post a week. Engagement runs at 0.4%, or about 154 likes and 11 comments per post.
With 41.2K followers across 1,980 posts, Heatherdesantis is one of the Parenting accounts tracked in the InstME index.
Heatherdesantis records a 0.4% engagement rate, below the median of 1.08% for the 2,913 Parenting accounts with 10K–100K followers tracked in the InstME index.
At one comment per 14 likes, the ratio points to an unusually discussion-heavy audience.
Video posts from Heatherdesantis average 264.5 views.
Heatherdesantis keeps a posting cadence of less than one post per week.
InstME's audience-quality checks score Heatherdesantis at 94/100, with an estimated 5% low-quality or inactive followers, a strong signal of genuine reach.
Estimated sponsored-post value
$140–$270
Based on 41.2K followers and a 0.4% engagement rate, a single sponsored post by Heatherdesantis is worth an estimated $140–$270. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Heatherdesantis | Cohort median |
|---|---|---|
| Engagement rate | 0.4% | 1.08% |
| Average likes | 154 | 275 |
| Average comments | 11 | 15 |
| Posts per week | 0.06 | 0.67 |
Median values from 2,913 Parenting accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Heather DeSantis Holmes | PUBLICIST is a parenting brand on Instagram, with 41.2K followers.
Heather DeSantis Holmes | PUBLICIST posts on Instagram as @heatherdesantis.
Heather DeSantis Holmes | PUBLICIST has 41,240 followers on Instagram (41.2K) as of Apr 5, 2026.
Heather DeSantis Holmes | PUBLICIST's engagement rate is 0.4%, calculated from average likes and comments per post relative to followers. That is below the median of 1.08% for Parenting accounts with 10K–100K followers in the InstME index.
Posts by Heather DeSantis Holmes | PUBLICIST average 154 likes and 11 comments.
Heather DeSantis Holmes | PUBLICIST posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Heather DeSantis Holmes | PUBLICIST's followers are low-quality or inactive, giving an audience-quality score of 94/100.
1,980
11
Avg Views
265
Posts / Week
0.06
Growth Score
8 / 100
Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Business
Engagement
0.59%
Heather DeSantis Holmes | PUBLICIST is registered as a business account on Instagram.
Heather DeSantis Holmes | PUBLICIST is categorized as a parenting and business account in the InstME index, based on the profile's bio and Instagram category across 1,980 posts.
A sponsored post from Heather DeSantis Holmes | PUBLICIST is estimated at $140 to $270. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
