Heartless Bastards is a verified Music creator. The account has built 21.9K followers on Instagram. To date Heartless Bastards has posted 809 times, currently less than one post a week. Posts average 380 likes and 21 comments, an engagement rate of 1.84%.
Counting 21.9K followers and 809 posts, Heartlessbastards sits in the InstME index as a Music account.
Compared with 17,051 other Music accounts with 10K–100K followers in the InstME index, Heartlessbastards's 1.84% engagement rate is below the median of 2.47%.
Comments arrive at about one per 18 likes, a sign of an unusually discussion-heavy audience.
Recent posting activity averages less than one post per week.
Estimated sponsored-post value
$140–$260
Based on 21.9K followers and a 1.84% engagement rate, a single sponsored post by Heartlessbastards is worth an estimated $140–$260. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Heartlessbastards | Cohort median |
|---|---|---|
| Engagement rate | 1.84% | 2.47% |
| Average likes | 380 | 535 |
| Average comments | 21 | 35 |
| Posts per week | 0.29 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 5, 2026
Heartless Bastards is a verified music creator on Instagram, with 21.9K followers.
Heartless Bastards posts on Instagram as @heartlessbastards.
Heartless Bastards has 21,851 followers on Instagram (21.9K) as of Sep 5, 2026.
Heartless Bastards's engagement rate is 1.84%, calculated from average likes and comments per post relative to followers. That is below the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Heartless Bastards average 380 likes and 21 comments.
Heartless Bastards posts less than once a week on average.
Heartless Bastards is registered as a creator account on Instagram and is verified.
Heartless Bastards is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 809 posts.
Yes. Heartless Bastards carries the blue verified badge on Instagram.
Avg Comments
21
Engagement
11.81%
A sponsored post from Heartless Bastards is estimated at $140 to $260. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
