Happy wife + mama designing award-winning baby carriers for the style conscious parent. PATENT PROTECTED | USA made | Join our community. 🌾| Est. 2011
Outreach This Creator For FreeFollowers
131.2K
Following
752
Total Posts
Engagement Rate
0.02%
Avg Likes
22
Avg Comments
Reaching 131.2K followers on Instagram, Baby Carriers | Beth Young is a Parenting brand. Its posts sit across parenting and fashion. The account has published 2,088 posts, currently around 6 posts a week. Typical posts draw 22 likes and 2 comments, putting engagement at 0.02%.
Tracked in the InstME index, Happybaby is a Parenting account with 131.2K followers and a back catalogue of 2,088 posts.
Against 991 Parenting accounts with 100K–1M followers in the InstME index, Happybaby's 0.02% engagement rate lands in the bottom quarter (median: 0.95%).
At one comment per 12 likes, the ratio points to an unusually discussion-heavy audience.
Video posts from Happybaby average 405.1 views.
Happybaby currently publishes about 6 posts per week.
Happybaby keeps its following list short (752) relative to 131.2K followers, as established creators and brands tend to.
Estimated sponsored-post value
$460–$850
Based on 131.2K followers and a 0.02% engagement rate, a single sponsored post by Happybaby is worth an estimated $460–$850. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Parenting creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Parenting
Secondary: Fashion
| Metric | Happybaby | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 0.95% |
| Average likes | 22 | 2,325 |
| Average comments | 2 | 71 |
| Posts per week | 5.76 | 1.04 |
Median values from 991 Parenting accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Baby Carriers | Beth Young is a parenting brand on Instagram, with 131.2K followers.
Baby Carriers | Beth Young posts on Instagram as @happybaby.
Baby Carriers | Beth Young has 131,210 followers on Instagram (131.2K) as of Apr 5, 2026.
Baby Carriers | Beth Young's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.95%) for Parenting accounts with 100K–1M followers in the InstME index.
Posts by Baby Carriers | Beth Young average 22 likes and 2 comments.
Baby Carriers | Beth Young posts about 6 times per week on average.
Baby Carriers | Beth Young is registered as a business account on Instagram.
Baby Carriers | Beth Young is categorized as a parenting and fashion account in the InstME index, based on the profile's bio and Instagram category across 2,088 posts.
2,088
2
Avg Views
405
Posts / Week
5.76
Growth Score
0.4 / 100
Engagement
1.16%
A sponsored post from Baby Carriers | Beth Young is estimated at $460 to $850. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
